# Dibyendu Panda

> Dibyendu Panda is Wooden Street’s Bengaluru-based Chief Business Officer, appointed in April 2026. Previously Vice President of Retail at Wakefit, he led retail sales, operations, expansion, merchandising and learning and development. His career includes BlueStone, VIP Industries, Sony India, Vodafone and Reliance; his public record highlights store expansion, factory-based training for new hires and customer experience.

- **Role:** Chief Business Officer at Wooden Street
- **Organizations:** Wooden Street, Wakefit Innovations Limited, BlueStone Jewellery and Lifestyle Private Limited, VIP Industries Limited, Sony India Private Limited, Vodafone India Limited, Reliance Industries Limited
- **Education:** Bachelor of Engineering in Information Technology, Biju Patnaik University of Technology, Post Graduate Diploma in Management, All India Management Association, Advanced Strategic Management Program, Indian Institute of Management, Kozhikode, Indian Institute of Management, Calcutta
- **Known for:** Led Wakefit’s retail function during its expansion to 100 stores, announced in January 2025; the milestone was a company and team achievement., At the 100-store milestone, reported 65+ stores opened in the preceding year, a presence in 40 cities and over 340,000 square feet of retail space., Appointed Chief Business Officer at Wooden Street in April 2026.

## Career timeline

- **Before 2023** — Held roles at Reliance Industries (assistant manager), Sony India (retail development incharge), Vodafone India (zonal retail lead), VIP Industries (regional manager) and BlueStone (sales director); dates for individual roles are not established here.
- **2023-09-04** — Joined Wakefit; its IPO filing identifies him as Vice President - Retail, responsible for retail sales, operations and expansion, and leading merchandising and learning and development.
- **2024-05** — Discussed Wakefit’s train-and-hire recruitment approach and factory-based evaluation of new store hires.
- **2025-01-01** — Announced Wakefit’s 100th store at Kirtinagar, Delhi, and credited founders and retail colleagues.
- **2026-04-10** — Resignation from Wakefit became effective at close of business.
- **2026-04-21** — Appointment as Wooden Street Chief Business Officer publicly reported.
- **2026-07-29** — Featured in Season 2, Episode 2 of Zoho’s The CRM Show with Harshini Ravikumar.

## Achievements

- Led Wakefit’s retail function during its expansion to 100 stores, announced in January 2025; the milestone was a company and team achievement.
- At the 100-store milestone, reported 65+ stores opened in the preceding year, a presence in 40 cities and over 340,000 square feet of retail space.
- Appointed Chief Business Officer at Wooden Street in April 2026.

## Latest updates

- **2026-07** — Zoho published his conversation with Harshini Ravikumar on premium selling, customer experience and retail conversion on July 29.
- **2026-06** — Shared photographs and reflections from recording The CRM Show at Zoho.
- **2026-04** — Left Wakefit on April 10; appointment as Wooden Street Chief Business Officer reported April 21.

## Links

- Website: https://www.woodenstreet.com/
- LinkedIn: https://www.linkedin.com/in/dibyendu-panda-21483a18a/

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Profile page: https://yespress.io/dibyendu-panda
Published by YesPress — https://yespress.io
Last updated: 2026-10-07