# Dharti Desai Chatterjee

> Dharti Desai Chatterjee is a Toronto-based marketing executive, operator, advisor and founder whose career spans agency work and senior brand and communications roles at Disney Star, Aviva, DuPont, Shell and Baker Hughes. As Chief Marketing Officer of the Toronto Business Development Centre and BHive, and founder and CEO of Radiate, she focuses on the credibility, narrative and relationship systems that help companies enter unfamiliar markets.

- **Role:** Chief Marketing Officer at Toronto Business Development Centre and BHive; Founder and CEO at Radiate
- **Organizations:** Toronto Business Development Centre, BHive, Radiate, TalentNomics India, Baker Hughes, BPG Group, Crescent Enterprises, Shell, DuPont, Aviva Life Insurance, J. Walter Thompson, Disney Star, DDB Mudra Group
- **Education:** Post Graduate Diploma in Communications, MICA, Ahmedabad, Bachelor of Commerce in Finance, Osmania University / St. Francis College for Women
- **Known for:** Built a marketing and communications career spanning more than two decades across India, the Middle East and North America., Held senior brand and communications roles at DuPont, Shell and Baker Hughes., Helped lead marketing for Toronto Business Development Centre and BHive programs serving international and immigrant founders.

## Career timeline

- **1999-2000** — Worked in account management at DDB Mudra Group.
- **2000-2001** — Worked as a marketing specialist at Disney Star.
- **2001-2003** — Worked in account management at J. Walter Thompson.
- **2003-2004** — Served as Assistant Marketing Manager at Aviva Life Insurance.
- **2004-2015** — Held successive marketing, corporate brand, reputation and influencer-engagement roles at DuPont in South Asia.
- **2015-2016** — Led marketing and communications for Shell Lubricants India.
- **2018** — Worked as Communications Manager at Crescent Enterprises.
- **2019-2020** — Directed the corporate, technology and industry practice at BPG Group.
- **2020-2021** — Led communications for India and the Middle East at Baker Hughes.
- **2021-present** — Joined Toronto Business Development Centre, later identified publicly as Chief Marketing Officer; also serves as CMO of BHive.
- **2023-present** — Founded Radiate, a consultancy focused on repeatable growth and cross-border market credibility.
- **2024-present** — Serves on the advisory council of TalentNomics India.

## Achievements

- Built a marketing and communications career spanning more than two decades across India, the Middle East and North America.
- Held senior brand and communications roles at DuPont, Shell and Baker Hughes.
- Helped lead marketing for Toronto Business Development Centre and BHive programs serving international and immigrant founders.
- Helped extend BHive's reach through a metaverse platform developed with Brampton's economic development office.
- Represented Toronto Business Development Centre when it received the CanadianSME Editor's Choice Award in 2023.
- Holds a Six Sigma Green Belt certification and training in crisis communications, coaching, analytics, and diversity and inclusion.

## Latest updates

- **2026-05** — Shared TBDC Horizon founder experiences centered on structured customer access, curated meetings and faster Canadian market discovery.
- **2026-05** — Published a framework for reputation-building that favors visible judgment, specific market knowledge and candid thinking over surface polish.
- **2026-04** — Reflected publicly on rebuilding professional credibility after moving to Canada and outlined proximity and proof as two core mechanisms.
- **2025-08** — Argued that founders increasingly choose Canadian ecosystems for cross-border growth, with a particular focus on Toronto's financial-services cluster.

## Links

- Website: https://tbdc.com
- LinkedIn: https://www.linkedin.com/in/dhartichatterjee/
- Twitter/X: https://twitter.com/thetbdc
- Facebook: https://facebook.com/Torontobusinessdevelopmentcentre

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Profile page: https://yespress.io/dharti-chatterjee
Published by YesPress — https://yespress.io
Last updated: 2026-08-24