# Devin Daly

> Devin Daly is the co-founder and CEO of Impel, the automotive AI company formerly known as SpinCar. With co-founder Michael Quigley, he moved an interactive merchandising business from fashion and tablet publishing into automotive retail, then expanded into AI for sales, service and marketing. He is also a co-founder, founding investor and board member of education technology company ForEDU.

- **Role:** Co-Founder and CEO at Impel
- **Organizations:** Impel, SpinCar, SwipeToSpin, Glyphr, ForEDU, Cambridge Associates
- **Education:** Saint Joseph’s University
- **Known for:** EY Entrepreneur Of The Year 2024 New York Award finalist., 2024 Automotive News All-Star in digital retail., Led Impel through its July 2024 acquisition of Outsell for more than $100 million in cash consideration plus Impel equity.

## Career timeline

- **Before Impel** — Worked in technology investment banking and private equity; his Wellfound biography also lists VC analyst experience at Cambridge Associates.
- **2013** — Participated in StartFast with Michael Quigley; their company was initially called Glyphr and then SwipeToSpin.
- **2014** — Entered the automotive market as SpinCar after testing sales of interactive imagery to car dealers.
- **2018** — SpinCar closed a $22 million financing round led by Wavecrest Growth Partners.
- **2021** — SpinCar acquired Pulsar AI and expanded its conversational AI capabilities.
- **2022** — SpinCar rebranded as Impel in March; Impel acquired CarLabs.ai in November.
- **2023** — Impel secured a $104 million growth investment led by Silversmith Capital Partners with Wavecrest participation.
- **2024** — Named an EY Entrepreneur Of The Year New York finalist and Automotive News All-Star for digital retail; Impel acquired Outsell.
- **2025** — Impel partnered with FordDirect and launched an automotive AI certification program with RockED.
- **2026** — Impel announced a TrueCar partnership and Hyundai Chat AI certification; Le Moyne identified Daly as ForEDU co-founder, founding investor and board member.

## Achievements

- EY Entrepreneur Of The Year 2024 New York Award finalist.
- 2024 Automotive News All-Star in digital retail.
- Led Impel through its July 2024 acquisition of Outsell for more than $100 million in cash consideration plus Impel equity.
- Co-founded the business that became Impel, whose September 2026 announcement reported more than 8,000 retailers and OEMs across 51 countries.

## Latest updates

- **2026-09** — Le Moyne College announced a ForEDU jersey partnership on September 22, identifying Daly as a co-founder, founding investor and board member alongside co-founder Vinny Lobdell.
- **2026-09** — Hyundai certified Impel Chat AI for its U.S. dealer program, making the product available to more than 830 Hyundai dealers; certification does not establish adoption by every dealer.
- **2026-09** — An Anthropic customer case study described Impel’s use of AI for employee roleplay training and business-review preparation; reported new-product ramp time fell to an average of one month.
- **2026-08** — Impel ranked No. 1,375 on the 2026 Inc. 5000, with reported three-year growth of 256%.
- **2026-07** — Impel’s company timeline records a follow-on investment by FM Capital.
- **2026-02** — Impel and TrueCar announced a multi-year AI partnership for TrueCar’s network of 11,500 dealers and 250 membership organizations.

## Links

- Website: https://impel.ai/
- LinkedIn: https://www.linkedin.com/in/devindaly

---

Profile page: https://yespress.io/devin-daly
Published by YesPress — https://yespress.io
Last updated: 2026-10-15