# Demostack

> Demostack sells software that lets enterprise go-to-market teams clone, tailor and share interactive versions of their products for sales calls, buyer sandboxes, training and partner enablement. Its pitch is practical: replace fragile staging environments and slow custom builds with controlled simulations that can be edited without engineering work, then measure how buyers use them.

- **Founded:** 2020
- **Headquarters:** San Francisco, United States
- **Founders:** Jonathan Friedman (Co-founder and CEO), Aaron Hakim (Co-founder and CTO), Gilad Avidan (Co-founder and CPO)
- **Products:** Cloner, Live overlays, Guided tours and sandboxes, Playbooks and analytics, AI database editing
- **Notable:** Raised a $34 million Series B in April 2022, taking disclosed funding above $50 million., Gainsight reports a 25% higher win rate for customized demos versus standard demos and a reduction in custom demo response time from 48 hours to one hour., Hunters reports that its sandbox-led express proof of concept shortened many sales cycles by 50%.

## Products & services

- **Cloner** — Captures front-end and relevant back-end interactions to create an independent, editable demo environment.
- **Live overlays** — Changes visible text, images and data on a live product during a presentation while retaining live workflows.
- **Guided tours and sandboxes** — Self-guided product walkthroughs and hands-on leave-behind environments for buyers and partners.
- **Playbooks and analytics** — Bundles demo assets and tracks delivery, buyer engagement and CRM-linked deal activity.
- **AI database editing** — Assists with demo data changes and masking of personally identifiable information.
- **Demostack MCP** — Makes demo analytics available through AI tools including Claude, ChatGPT and Gemini.
- **Builder Agent and Demo Partner** — Agents for modifying product simulations from natural-language instructions and guiding viewers through demos.

## Achievements

- Raised a $34 million Series B in April 2022, taking disclosed funding above $50 million.
- Gainsight reports a 25% higher win rate for customized demos versus standard demos and a reduction in custom demo response time from 48 hours to one hour.
- Hunters reports that its sandbox-led express proof of concept shortened many sales cycles by 50%.
- Synack reports that demo creation dropped from more than 100 hours to under 10 hours.
- Demostack says it earned SOC 2 Type II attestation effective January 31, 2025.

## Latest updates

- **2026-06** — Announced Builder Agent for natural-language simulation edits and Demo Partner for agent-guided product walkthroughs.
- **2026-05** — Introduced Demostack MCP to query demo data through AI workspaces.
- **2026-02** — Released demo workflow updates including Conference Mode.
- **2025-02** — Introduced AI-assisted database editing for demo data.

## Links

- Website: https://www.demostack.com/
- LinkedIn: https://www.linkedin.com/company/demostack
- Twitter/X: https://twitter.com/DemostackHQ
- YouTube: https://www.youtube.com/channel/UCioE_IE4vw9mfOdgKz6oBGQ
- Instagram: https://www.instagram.com/demostack/
- Facebook: https://www.facebook.com/Demostack

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Profile page: https://yespress.io/demostack
Published by YesPress — https://yespress.io
Last updated: 2026-09-29