# Democrance

> Democrance is a Dubai-based B2B insurtech that sells insurers a lightweight, cloud-based core platform - Democrance Pulse - which sits on top of legacy systems rather than replacing them. Founded in 2015 by Michele Grosso, Alberto Perez and Dr. Damian Dimmich, the company began by trying to sell low-cost microinsurance to people in emerging markets who had never held a policy, then discovered that the real bottleneck was the insurers' own technology. Today its no-code product configurator, distribution portals, underwriting engine and API library let carriers including AXA, MetLife, AIG, Manulife, Zurich, Tokio Marine and Sukoon launch and administer life, health and P&C products in days rather than months, across 15-plus markets in the Middle East, Africa, Asia and Latin America. The mainstream book cross-subsidises the microinsurance one, which is how a financial-inclusion mission survives contact with a P&L.

- **Founded:** 2015
- **Headquarters:** Dubai, United Arab Emirates
- **Founders:** Michele Grosso (Co-Founder & CEO), Alberto Perez (Co-Founder & COO), Dr. Damian Dimmich (Co-Founder & CTO)
- **Team size:** Approximately 27-34 employees (third-party estimates; the company has not published a current figure)
- **Products:** Democrance Pulse, No-Code Product Configurator, Sales & Distribution Portals, Third-Party API Library, Democrance AI Teams
- **Notable:** Winner, Insurtech of the Year - Personal Lines, MENA Insurance Industry Awards 2026 (Dubai, February 2026), Highly Commended, Insurtech of the Year - Commercial Lines, MENA Insurance Industry Awards 2026, Approximately 1.1 million active policies digitised across 16 markets as of mid-2022

## Products & services

- **Democrance Pulse** — The core SaaS platform: a cloud policy administration system covering quoting, issuance, endorsements, billing, renewals and FNOL claims, designed to sit on top of an insurer's existing core rather than replace it.
- **No-Code Product Configurator** — Described by the team as 'the Lego of insurance technology' - lets product managers define data points, workflows, underwriting rules, computation logic and policy documentation without engineering, so new products launch in days or weeks.
- **Sales & Distribution Portals** — Channel-specific front ends for direct/D2C, brokers, agents and bancassurance partners, plus embedded journeys for telcos, e-commerce and other non-insurance distributors.
- **Third-Party API Library** — Pre-built integrations for payments, KYC/AML, health and transport authorities, TPAs, reinsurers and legacy core systems - the connective tissue that makes fast deployment possible.
- **Democrance AI Teams** — Insurance-native AI agents launched January 2026: AI Sales Co-Workers for distribution partners (company claims 9x productivity) and an AI Underwriter that autonomously reads medical reports, identifies conditions, re-quotes and binds (claimed 12x faster than humans alone).

## Achievements

- Winner, Insurtech of the Year - Personal Lines, MENA Insurance Industry Awards 2026 (Dubai, February 2026)
- Highly Commended, Insurtech of the Year - Commercial Lines, MENA Insurance Industry Awards 2026
- Approximately 1.1 million active policies digitised across 16 markets as of mid-2022
- Counts AXA, MetLife, AIG, Manulife, Zurich and Tokio Marine among its clients
- Powers Tawuniya's 'Tree', described as Saudi Arabia's first fully digital insurer
- Michele Grosso appointed to the Microinsurance Network Board of Directors, March 2023
- Series A co-led by Global Ventures and Wa'ed Ventures, the CVC arm of Saudi Aramco, October 2023
- Finalist, Entrepreneurs for Resilience Award 2022
- ISO certified and SOC 2 Type II compliant
- Launched Democrance AI Teams, an insurance-native agentic AI suite, January 2026

## Latest updates

- **2026-02** — Named Insurtech of the Year - Personal Lines at the MENA Insurance Industry Awards, and Highly Commended in the Commercial Lines category.
- **2026-01** — Launched Democrance AI Teams - AI Sales Co-Workers and an autonomous AI Underwriter that reads medical reports, re-quotes and binds.
- **2026-01** — Featured in Middle East Insurance Review on digitalisation and microinsurance in the region.
- **2025-02** — Sukoon Insurance launched a digital accident and health insurance product built on the Democrance platform.
- **2024-10** — Published a thought-leadership series on embedded insurance and the digitisation of insurance brokerages.
- **2023-10** — Closed a Series A co-led by Global Ventures and Wa'ed Ventures (Saudi Aramco) and opened a Riyadh office.

## Links

- Website: https://democrance.com
- LinkedIn: https://www.linkedin.com/company/democrance
- Twitter/X: https://twitter.com/democrance
- YouTube: https://www.youtube.com/watch?v=SQsUncCFee4
- Facebook: https://facebook.com/democrance/

---

Profile page: https://yespress.io/democrance
Published by YesPress — https://yespress.io
Last updated: 2026-07-29