# Deborah Kranz

> Deborah Kranz is the founder and former CEO of Kranz & Associates, now Kranz Consulting, and co-founder and CFO of Launch Finance. Her career centers on interim finance teams, startup accounting, venture debt, fundraising and M&A support for venture-backed companies.

- **Role:** Co-Founder & CFO at Launch Finance
- **Organizations:** Launch Finance, Kranz & Associates (now Kranz Consulting)
- **Known for:** Built and sold Kranz & Associates., Served as CFO and financial adviser during the $3.25 billion Xros transaction, according to CEO Greg Reznick., Helped Skybox Imaging arrange financing for satellite components, according to founder Dan Berkenstock.

## Career timeline

- **1994** — Founded Kranz & Associates, later known as Kranz Consulting.
- **2000** — Xros, where she served as CFO and financial adviser, announced a $3.25 billion acquisition by Nortel.
- **2019** — Formed Launch Finance with Shauna Barker and Laina Payne.
- **2020** — Launch Finance publicly announced its formation on January 9.

## Achievements

- Built and sold Kranz & Associates.
- Served as CFO and financial adviser during the $3.25 billion Xros transaction, according to CEO Greg Reznick.
- Helped Skybox Imaging arrange financing for satellite components, according to founder Dan Berkenstock.
- Supported Drawbridge with financial processes, budgeting, debt arrangements and fundraising.

## Latest updates

- **2026-04** — Launch Finance published her comments about balancing founder optimism with disciplined realism.
- **2026-05** — Launch Finance published her assessment that investors expect financial and operational discipline earlier in a startup’s development.
- **2026-06** — Launch Finance discussed her perspective on growing stakeholder expectations for predictability and execution.

## Links

- Website: https://www.launchfinance.com/
- LinkedIn: https://www.linkedin.com/in/deborahkranz

---

Profile page: https://yespress.io/deborah-kranz
Published by YesPress — https://yespress.io
Last updated: 2026-10-26