# Deanna Capel

> Deanna Capel is Busey's Executive Vice President and Chief Marketing & Experience Officer, a Champaign-based banking executive who has spent her career at the intersection of brand, customer experience and community engagement. After graduating summa cum laude from Illinois State University in 2011, she joined Busey as a communications specialist and advanced through marketing, creative, communications and brand-experience roles. Her public record also includes board service with United Way of Champaign County, volunteer work in local schools and community events, and recognition in Central Illinois Business magazine's Forty Under 40 class.

- **Role:** Executive Vice President and Chief Marketing & Experience Officer at Busey
- **Organizations:** Busey, United Way of Champaign County, Illinois State University, Enterprise Rent-A-Car, Jack Lewis Fine Jewelry, First United Methodist Child Care Center
- **Education:** Bachelor of Science in Marketing - Integrated Marketing Communication; graduated summa cum laude, Illinois State University
- **Known for:** Named to Central Illinois Business magazine's Forty Under 40 class in 2023., Graduated summa cum laude from Illinois State University in 2011., Received Illinois State University's Outstanding Senior in Marketing award in 2011.

## Career timeline

- **2010** — Worked as a management trainee intern at Enterprise Rent-A-Car and as a student marketing consultant for Jack Lewis Fine Jewelry.
- **2011** — Graduated summa cum laude from Illinois State University and joined Busey as a communications specialist.
- **2012-2014** — Served as Busey's Marketing and Creative Services Manager.
- **2014-2017** — Served as Busey's Creative and Communications Director.
- **2017** — Became Busey's Brand Experience Director.
- **2023** — As Executive Vice President and Director of Busey Experience, was named to Central Illinois Business magazine's Forty Under 40 class.
- **2025** — Continued civic service as a board member of United Way of Champaign County.
- **2026** — Serving as Busey's Executive Vice President and Chief Marketing & Experience Officer, spoke publicly about the Busey Bank Bridge Scholarship.

## Achievements

- Named to Central Illinois Business magazine's Forty Under 40 class in 2023.
- Graduated summa cum laude from Illinois State University in 2011.
- Received Illinois State University's Outstanding Senior in Marketing award in 2011.
- Received the Delta Nu Alpha-James Katschke Award from Illinois State University marketing faculty in 2010.
- Advanced from communications specialist to Executive Vice President and Chief Marketing & Experience Officer during her tenure at Busey.
- Serves on the board of United Way of Champaign County.

## Latest updates

- **2026-03** — As Busey's Executive Vice President and Chief Marketing & Experience Officer, Capel announced the return of the Busey Bank Bridge Scholarship and described continuing education as an investment in long-term community strength.
- **2025-03** — Shared Busey's completion of the CrossFirst Bankshares acquisition, describing greater opportunities for associates, customers and communities.
- **2025-01** — Listed as a board member in United Way of Champaign County's fiscal-year 2025 annual report.

## Links

- Website: https://www.busey.com
- LinkedIn: https://www.linkedin.com/in/deannacapel

---

Profile page: https://yespress.io/deanna-capel
Published by YesPress — https://yespress.io
Last updated: 2026-08-11