# David

> David is a New York food brand founded by Peter Rahal and Zach Ranen in 2023. Its Gold bar offers a labeled 28g of protein in 150 calories with 0g sugar; the range now includes Bronze bars, protein pints, milkshakes and canned cod. It sells through its website, subscriptions and retail, and belongs to Medici Brands.

- **Founded:** 2023
- **Headquarters:** New York, United States
- **Founders:** Peter Rahal (Co-founder; CEO of parent Medici Brands), Zach Ranen (Co-founder)
- **Products:** David Gold, David Bronze, David Pints, David Protein Milkshakes, Wild Caught Atlantic Cod
- **Notable:** Launched the flagship bar on September 16, 2024., Raised a $75 million Series A in May 2025., Reported expansion to more than 35,000 retail locations by September 2026.

## Products & services

- **David Gold** — Flagship protein bars labeled 28g protein, 150 calories and 0g sugar; multiple dessert-inspired flavors. Listed at $39 per 12-bar carton.
- **David Bronze** — Chocolate-coated bars labeled 20g protein, 150 calories and 0g sugar, offering a different texture and eating experience.
- **David Pints** — Frozen protein desserts with 30g protein per pint, in flavors including Vanilla Bean, Triple Chocolate and Triple Peanut Butter.
- **David Protein Milkshakes** — Ultra-filtered milk drinks with 30g protein, 140-150 calories and less than 1g sugar; $49 per 12-bottle case at research time.
- **Wild Caught Atlantic Cod** — Canned cod sourced from Greenland, containing cod and salt; label states 18g protein and 70 calories per drained tin. $39 per four-pack.
- **Frozen Pacific Cod** — A 2025 product launch sold four frozen portions for $55; distinct from the current canned Atlantic cod product.
- **Subscriptions and wholesale** — Recurring carton subscriptions offer 10% off; US businesses can apply for wholesale supply.

## Achievements

- Launched the flagship bar on September 16, 2024.
- Raised a $75 million Series A in May 2025.
- Reported expansion to more than 35,000 retail locations by September 2026.
- Expanded from bars into frozen desserts and ready-to-drink protein shakes.
- Publishes product-specific third-party testing results.

## Latest updates

- **2026-06** — Nosh reviewed David’s expansion into frozen protein desserts.
- **2026-09** — Medici Brands announced $250 million in Series B funding; David was reported in more than 35,000 retail locations.
- **2026-09** — David introduced ready-to-drink chocolate and vanilla protein milkshakes.
- **2026-10** — The website offers Gold and Bronze bars, protein pints, milkshakes and canned Atlantic cod; Pumpkin Spice is promoted as a returning limited flavor.

## Links

- Website: https://davidprotein.com/
- LinkedIn: https://www.linkedin.com/company/david-protein
- Instagram: https://www.instagram.com/davidprotein/
- Facebook: https://www.facebook.com/61562851810480/
- TikTok: https://www.tiktok.com/@davidprotein

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Profile page: https://yespress.io/david
Published by YesPress — https://yespress.io
Last updated: 2026-10-04
