# David Pereira

> David Pereira is a Brazilian-born product leader, author, and keynote speaker based in Munich, Germany. He is the creator of the 'Untrapping Product Teams' newsletter (23,000+ subscribers) and the author of the Pearson/Addison-Wesley book of the same name. With 10+ million readers reached since 2020 and 88,000+ LinkedIn followers, he is one of the most prominent voices in modern product management. His philosophy centers on cutting through 'bullshit management' to enable teams to create real value for customers and businesses.

- **Role:** Independent Product Coach & Advisor
- **Organizations:** Omoqo GmbH (former CEO & CPO), Virtual Identity (former Head of Product Management), FIAP (former lecturer), Universidade Anhembi Morumbi (former lecturer)
- **From:** Brazil
- **Nationality:** Brazilian
- **Education:** Software Engineering or similar, Unknown (technical/engineering background inferred)
- **Known for:** 10+ million readers reached through writing since 2020, 300+ published articles across Medium, Substack, LinkedIn, and blog, 88,000+ LinkedIn followers

## Career timeline

- **Early career** — Software developer for 6 years in auto industry and public sector across Brazil, Colombia, Dominican Republic
- **Mid-career** — Transitioned to product management; worked across automotive, trade marketing, call center, digital, e-commerce, and marketplace sectors
- **~2015-2018** — Delivered lectures at FIAP and Universidade Anhembi Morumbi in Brazil
- **~2018** — Applied to Booking.com as a Product Manager; failed the interview - a defining turning point that shaped his product philosophy
- **~2017-2019** — Head of Product Management at Virtual Identity (Munich), recognized as 'Craftmaster'
- **~2019-2023** — CEO & CPO at Omoqo GmbH, a maritime software company in Munich
- **2020** — Began writing extensively on Medium; reached 10M+ readers over the following years
- **2021** — Co-authored the Agile Product Manifesto; launched keynote speaking career
- **2022** — Launched 'Untrapping Product Teams' newsletter on Substack; grew to 23,000+ subscribers
- **2023** — Became Miroverse Ambassador; transitioned to independent Product Coach & Advisor
- **2024** — Published 'Untrapping Product Teams' book with Pearson/Addison-Wesley; keynote at Productized Conference receiving highest audience rating
- **2025** — Continuing global coaching, keynote speaking, and newsletter growth

## Achievements

- 10+ million readers reached through writing since 2020
- 300+ published articles across Medium, Substack, LinkedIn, and blog
- 88,000+ LinkedIn followers
- 23,000+ Substack subscribers for 'Untrapping Product Teams' newsletter
- 15,000+ course students from 120+ countries
- Published book 'Untrapping Product Teams' with Pearson/Addison-Wesley
- Co-authored the Agile Product Manifesto
- Miroverse Ambassador and template creator
- Highest audience rating at Productized Conference 2025
- Perfect score (6/6) at Digital Products Conference in Vilnius
- Opening keynote at Product Camp to 1,800+ attendees
- Ran two businesses in Brazil, one generating $200 million USD/year
- Top Writer on Medium in Product Management and Agile categories

## Latest updates

- **2025-04** — Continuing keynote speaking globally and coaching product teams worldwide
- **2025** — Keynote at Productized Conference 2025 received highest audience rating of the entire event
- **2024** — Published 'Untrapping Product Teams' with Pearson/Addison-Wesley
- **2024** — Featured speaker at Product Drive 2024 and Just Product 2024
- **2023** — Became Miroverse Ambassador; transitioned to full-time independent coaching

## Links

- Website: https://www.d-pereira.com/
- LinkedIn: https://www.linkedin.com/in/davidavpereira
- Twitter/X: https://x.com/davidavpereira
- YouTube: https://www.youtube.com/channel/UCTbJxPrffRLNlDSpaZ9KwJQ

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Profile page: https://yespress.io/david-pereira
Published by YesPress — https://yespress.io
Last updated: 2026-04-27
