# David Lokshin

> David Lokshin is the co-founder and CEO of Trace, an AI sports video company that places an autonomous camera on the sideline of youth games and hands each player a personalized highlight reel. He started the company in 2011 as AlpineReplay, a side project with his father Anatole, building GPS sensors that tracked skiers and snowboarders, then pivoted the same data-and-camera engine into team sports. A Harvard applied-math graduate who began his career trading FX options at Barclays, Lokshin describes Trace as 'the creator and keeper of memories.' The company has raised roughly $71.8M through a Series C and employs around 130 people from its Austin base.

- **Role:** Co-Founder and CEO at Trace (AlpineReplay, Inc. / TraceVision)
- **Organizations:** Trace, AlpineReplay, Inc., TraceVision, Barclays Capital, Long Lake Capital Management (advisory board)
- **Nationality:** American
- **Education:** B.A. in Applied Mathematics, Harvard University
- **Known for:** Co-founded and leads Trace, an AI sports-video company employing around 130 people., Built AlpineReplay into a platform that tracked 5 billion vertical feet and 2.5 million jumps across 43 countries., Raised about $71.8M in total venture funding through a Series C.

## Career timeline

- **2008** — Graduated from Harvard with a degree in applied mathematics and joined Barclays Capital as an FX options trader.
- **2010** — Left FX trading (had been based in Singapore) to build a sports-tech side project.
- **2011** — Co-founded AlpineReplay with his father Anatole Lokshin - a free GPS app tracking speed, distance, vertical drop and airtime for skiers and snowboarders.
- **2013** — AlpineReplay had logged 460,000 skier days across 1,400 resorts in 43 countries - 5 billion vertical feet skied and 2.5 million jumps.
- **2014** — Launched the Trace sensor device, raising $161,000 on Kickstarter in 45 days.
- **2016-2018** — Pivoted from action sports into team sports, focusing on automated video for youth soccer.
- **2021** — Trace Soccer introduced enhanced Player Vision capture and TraceCam 2.
- **2022** — Raised a roughly $47M round; total funding reached about $71.8M (Series C).
- **2024-2025** — Expanded statewide youth-soccer partnerships (Washington, Minnesota, New Jersey) and was featured on NBC Nightly News for AI in youth sports.

## Achievements

- Co-founded and leads Trace, an AI sports-video company employing around 130 people.
- Built AlpineReplay into a platform that tracked 5 billion vertical feet and 2.5 million jumps across 43 countries.
- Raised about $71.8M in total venture funding through a Series C.
- Ran a successful 2014 Kickstarter for the Trace device, raising $161,000 in 45 days.
- Featured on NBC Nightly News and The Henry Ford's Innovation Nation for the company's autonomous sports camera.
- Pioneered consumer player-tracking video that delivers each athlete a personalized highlight reel.

## Latest updates

- **2025** — Trace expanded statewide free-camera partnerships with youth soccer associations and continued building out its AI camera platform from its Austin headquarters.
- **2022-04** — Closed a roughly $47M funding round, bringing total raised to about $71.8M.

## Links

- Website: https://traceup.com
- LinkedIn: http://www.linkedin.com/in/david-lokshin-0ba141a
- Twitter/X: https://twitter.com/TraceUp
- YouTube: https://www.youtube.com/watch?v=5BWg-PrStFQ
- Facebook: https://www.facebook.com/traceup

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Profile page: https://yespress.io/david-lokshin
Published by YesPress — https://yespress.io
Last updated: 2026-06-13