# David J. Katz

> David J. Katz is Executive Vice President, Chief Marketing Officer and self-styled 'Alchemist in Residence' at Randa Apparel & Accessories, one of the world's largest apparel and accessories companies, home to brands like Levi's, Calvin Klein, Tommy Hilfiger, Haggar and Dickies. He blends data, neuroscience, behavioral economics and storytelling to understand and influence consumer behavior across roughly 1,200 employees and more than 20,000 retail touchpoints worldwide. A LinkedIn Top Voice, co-author of the best-selling 'Design for Response,' and a frequent speaker at Shoptalk and NRF, he is a widely cited voice on retail, marketing and the arrival of AI in the store.

- **Role:** Executive Vice President & Chief Marketing Officer at Randa Apparel & Accessories
- **Organizations:** Randa Apparel & Accessories
- **Nationality:** American
- **Education:** B.S., Neuroscience, Tufts University, OPM (Owner/President Management Program), Harvard Business School
- **Known for:** Co-author of the best-selling book 'Design for Response: Creative Direct Marketing That Works.', Named a LinkedIn Top Voice in Retail., Named a retail industry 'Change Agent and Influencer' by Women's Wear Daily.

## Career timeline

- **2014** — Joined Randa Apparel & Accessories as Senior Vice President.
- **2017** — Named a LinkedIn Top Voice in Retail; profiled for mapping a data-driven future for retail.
- **2019** — Promoted to Executive Vice President & Chief Marketing Officer of Randa.
- **2023** — Featured speaker at Shoptalk and on the Remarkable Retail podcast, discussing wholesale vs. DTC and a 'return to the middle.'
- **2025** — Leads Randa's AI initiatives, speaking widely on generative selling and modern retail leadership.
- **2026** — Continues as EVP, CMO and 'Alchemist in Residence,' appearing at Shoptalk Spring and NRF on AI and consumer behavior.

## Achievements

- Co-author of the best-selling book 'Design for Response: Creative Direct Marketing That Works.'
- Named a LinkedIn Top Voice in Retail.
- Named a retail industry 'Change Agent and Influencer' by Women's Wear Daily.
- Named a 'Menswear Mover' by MR Magazine.
- Called a 'Retail Radical' by The Robin Report.
- Cited as a retail authority by The Wall Street Journal, CNN, CNBC, The New York Times and Women's Wear Daily.
- Leads marketing and AI strategy across ~1,200 employees and 20,000+ retail touchpoints worldwide.

## Latest updates

- **2026-02** — Featured in 'Inside Randa Apparel: Generative Selling, Customer Strategy & Modern Retail Leadership,' discussing how generative AI reshapes selling.
- **2026-01** — Listed among speakers for NRF and Shoptalk Spring on AI and the future of brand ambassadors.
- **2025-02** — Appeared on the Remarkable Retail podcast episode 'Mapping the Evolving Retail Landscape.'

## Links

- Website: https://randa.net
- LinkedIn: https://www.linkedin.com/in/davidjkatz
- Instagram: https://www.instagram.com/davidj.katz/
- Facebook: https://www.facebook.com/davidjkatz.alchemist/

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Profile page: https://yespress.io/david-katz
Published by YesPress — https://yespress.io
Last updated: 2026-08-01
