# David Jou

> David Jou is the Bangkok-based American co-founder and CEO of Pomelo Fashion, and previously helped launch Lazada Thailand. His career connects student logistics ventures, New York consulting and private equity, and Southeast Asian retail. At Pomelo, customer requests for physical stores helped turn an online fashion proposition into a model combining digital selection with trying clothes on before payment.

- **Role:** Co-founder and Chief Executive Officer at Pomelo Fashion
- **Organizations:** Pomelo Fashion, Lazada Thailand, Bain & Company, New Mountain Capital, The Boxing Co.
- **Nationality:** American
- **Education:** Bachelor’s degree in Economics, Amherst College
- **Known for:** Co-founded Pomelo Fashion and helped launch Lazada Thailand., Led Pomelo’s development of a shopping model allowing digital selection and in-person fitting before purchase., Pomelo had 26 stores across four countries and more than 100 partner locations by August 2022.

## Career timeline

- **During college** — Founded a student shipping and storage venture, The Boxing Co., and resold used textbooks, eventually through eBay.
- **Before 2012** — Worked in New York at Bain & Company, then in private equity at New Mountain Capital.
- **2012** — Helped launch Lazada Thailand and served as managing director.
- **2013** — Began work on Pomelo with Casey Liang and Win Thanapisitikul in the autumn.
- **2014** — Pomelo launched to the public early in the year, according to Jou’s 2016 interview.
- **2017** — Recognised in Tatler’s Gen.T Leaders of Tomorrow, Thailand.
- **2019** — Pomelo raised $52 million in Series C funding; its first physical store outside Thailand opened in Singapore.
- **2021** — Outlined Prism, offering operational and technology services to other fashion and lifestyle brands.
- **2025** — Appeared at the Philippine flagship launch; Pomelo also entered a Malaysian distribution agreement with F J Benjamin.

## Achievements

- Co-founded Pomelo Fashion and helped launch Lazada Thailand.
- Led Pomelo’s development of a shopping model allowing digital selection and in-person fitting before purchase.
- Pomelo had 26 stores across four countries and more than 100 partner locations by August 2022.
- Tatler Gen.T Leaders of Tomorrow, Thailand, 2017.

## Latest updates

- **2025-11** — F J Benjamin announced exclusive operating rights for Pomelo in Malaysia under an agreement effective 7 November 2025, initially for five years.
- **2025-08** — Discussed Pomelo’s first Philippine flagship at Glorietta 1 in Makati, launched with Stores Specialists Inc.

## Links

- LinkedIn: https://www.linkedin.com/in/davejou/

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Profile page: https://yespress.io/david-jou
Published by YesPress — https://yespress.io
Last updated: 2026-10-23
