# Danielle Cohen-Shohet

> Danielle Cohen-Shohet is the CEO and co-founder of GlossGenius, the all-in-one booking, payments and point-of-sale platform built for salons, spas and independent beauty professionals. A summa cum laude Princeton graduate and former Goldman Sachs analyst, she taught herself to code and wrote the first version of the product after running a freelance makeup business out of her dorm room. Founded with co-founder Karim Butt and run alongside her twin sister Leah, GlossGenius now serves tens of thousands of beauty and wellness businesses, crossed roughly $100M in revenue, and reached a $510M valuation on its 2023 Series C.

- **Role:** CEO & Co-Founder at GlossGenius
- **Organizations:** GlossGenius, Goldman Sachs (former), Techstars NYC, Sephora Accelerate
- **Nationality:** American
- **Education:** Bachelor's, summa cum laude, Princeton University
- **Known for:** Co-founded and scaled GlossGenius into a leading vertical software-and-payments platform for the beauty and wellness industry, Grew the company to serve 65,000+ businesses and roughly $100M in revenue, Reached a $510M valuation on the 2023 Series C round

## Career timeline

- **Princeton years** — Runs a freelance makeup artistry side hustle from her dorm room and builds a digital receipts/payments venture with her twin sister Leah.
- **Post-grad** — Joins Goldman Sachs as an analyst, working in finance.
- **2015-2016** — Teaches herself to code and co-founds GlossGenius with Karim Butt, writing the first version of the product.
- **2023** — GlossGenius raises a $28M Series C led by L Catterton, reaching a $510M valuation and ~$70M total funding.
- **2024** — Company crosses roughly $100M in revenue; launches GeniusAI and Genius Loans; named a BeautyMatter NEXT Innovator of the Year finalist.

## Achievements

- Co-founded and scaled GlossGenius into a leading vertical software-and-payments platform for the beauty and wellness industry
- Grew the company to serve 65,000+ businesses and roughly $100M in revenue
- Reached a $510M valuation on the 2023 Series C round
- Self-taught full-stack engineer who coded the first version of the product
- Selected as EY Entrepreneur of the Year
- Member of the inaugural Sephora Accelerate cohort and Techstars NYC
- GlossGenius named to Fast Company's Most Innovative Companies (2024) and a Forbes Cloud 100 Rising Star
- BeautyMatter NEXT 2024 Innovator of the Year finalist

## Latest updates

- **2024-01** — GlossGenius named one of Fast Company's Most Innovative Companies and recognized as a BeautyMatter NEXT Innovator of the Year finalist.
- **2024-11** — Company reported crossing roughly $100M in revenue with a team of around 240.
- **2024** — Rolled out GeniusAI (generative AI marketing) and Genius Loans (embedded financing) for beauty businesses.

## Links

- Website: https://glossgenius.com
- LinkedIn: http://www.linkedin.com/in/dcohenshohet
- Twitter/X: https://twitter.com/glossgenius
- Facebook: https://facebook.com/GlossGenius/

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Profile page: https://yespress.io/danielle-cohen-shohet
Published by YesPress — https://yespress.io
Last updated: 2026-06-13