# Daniel J. Doherty

> Daniel J. Doherty is the chief marketing officer of Aon Affinity, where he applies lessons from packaged goods, banking and insurance to the increasingly digital business of matching specialized coverage with the people who need it. His public philosophy is practical: listen closely, use data to understand members, test the offer and keep the relationship relevant.

- **Role:** Chief Marketing Officer at Aon Affinity
- **Organizations:** Aon Affinity, AIG, Cigna Group Insurance, Citibank, Del Monte
- **Education:** MBA in Marketing and Finance, Fordham Gabelli School of Business, Bachelor of Science, The King's College
- **Known for:** Built a marketing career spanning packaged goods, banking, property and casualty insurance, life insurance and affinity distribution., Served as chief marketing and distribution officer for AIG's Global Consumer Insurance business before joining Aon., Contributed to the Professional Insurance Marketing Association's Affinity 2030 research initiative.

## Career timeline

- **1981-1985** — Worked in marketing management at Del Monte Franchise Beverages.
- **1986-1989** — Worked in Citibank's Private Banking Group for the Western Hemisphere.
- **1991-2000** — Served as vice president of marketing at Cigna Group Insurance.
- **Before 2018** — Served as chief marketing and distribution officer for Global Consumer Insurance at AIG.
- **2018** — Joined Aon as chief marketing officer of Aon Affinity.
- **2020** — Contributed to PIMA's Affinity 2030 work and discussed digital personalization, testing and customer relevance in a published interview.
- **2025** — Public executive directories continued to list him as chief marketing officer of Aon Affinity.

## Achievements

- Built a marketing career spanning packaged goods, banking, property and casualty insurance, life insurance and affinity distribution.
- Served as chief marketing and distribution officer for AIG's Global Consumer Insurance business before joining Aon.
- Contributed to the Professional Insurance Marketing Association's Affinity 2030 research initiative.
- Earned the Eagle Scout rank in 1979.
- Has volunteered with the Boy Scouts of America in leadership and advisory roles since 2008.

## Latest updates

- **2025-12** — An updated executive profile continued to list Doherty as chief marketing officer of Aon Affinity.
- **2020-03** — PIMA published a spotlight interview with Doherty about the future of affinity insurance, digital feedback, personalization and external data.

## Links

- Website: https://www.aon.com/
- LinkedIn: https://www.linkedin.com/in/danieljdoherty1

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Profile page: https://yespress.io/daniel-doherty
Published by YesPress — https://yespress.io
Last updated: 2026-08-14