# Dan McCormick

> Dan McCormick is the co-founder and CEO of Create Wellness, the New York brand that turned creatine from a bodybuilder's powder into a daily gummy. After years inside high-growth consumer companies like Away, Parade and the Not Boring newsletter, he started Create in 2022 with his wife Sienna and pioneered the first creatine monohydrate gummy. The company has sold over 250 million gummies, reached GNC and Target shelves, and raised a $20M Series B in 2026 led by Alliance Consumer Growth.

- **Role:** Co-Founder & CEO at Create Wellness
- **Organizations:** Create Wellness, Not Boring, Parade, Away
- **Nationality:** American
- **Known for:** Pioneered the first creatine monohydrate gummy, Built Create into the best-selling creatine gummy online and category leader, Sold over 250 million creatine gummies since 2022

## Career timeline

- **pre-2022** — Spent nearly a decade in ecommerce and DTC, including roles at Away and Head of Finance at Parade
- **pre-2022** — Chief of Staff at Not Boring, helping scale one of Substack's top business newsletters
- **2022** — Co-founded Create Wellness with wife Sienna McCormick in December
- **2023** — Scaled Create from $0 to $4.5M in revenue in roughly one year, profitably
- **2024** — Raised $5M Series A led by Unilever Ventures; first creatine gummy to hit GNC shelves
- **2026** — Raised $20M Series B led by Alliance Consumer Growth; grew from 5 to 25 employees; Creatine + Electrolytes launches at Target

## Achievements

- Pioneered the first creatine monohydrate gummy
- Built Create into the best-selling creatine gummy online and category leader
- Sold over 250 million creatine gummies since 2022
- Scaled from $0 to $4.5M in revenue in one year, profitably
- First creatine gummy to reach GNC shelves
- Raised a total of roughly $25M across Series A and Series B

## Latest updates

- **2026-03** — Create raised $20M Series B led by Alliance Consumer Growth, with Impact Capital and Unilever Ventures participating.
- **2026-04** — Create launched Creatine + Electrolytes (5g creatine, electrolytes, 1g taurine) exclusively at Target.

## Links

- Website: https://trycreate.co
- LinkedIn: https://www.linkedin.com/in/dan-mccormick-969117101
- Instagram: https://www.instagram.com/danmccormick13/

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Profile page: https://yespress.io/dan-mccormick
Published by YesPress — https://yespress.io
Last updated: 2026-06-04