# CUDDLY

> CUDDLY is a for-profit fundraising platform built for one narrow job: getting money and supplies to nonprofit animal rescues faster than a generic donation button ever could. Rescues post wishlists and medical campaigns; donors buy the exact bag of food or fund the exact surgery a named animal needs. CUDDLY makes money on product margin rather than skimming cash gifts, and in 2025 extended the model into its own retail dog food that donates a meal per bag sold.

- **Founded:** 2014
- **Headquarters:** Seal Beach, California, United States
- **Founders:** John Hussey (Founder & CEO)
- **Team size:** ~120 employees
- **Products:** Rescue Wishlists, Fundraising Campaigns, CUDDLY Club, Adoptable Pets, CUDDLY Food
- **Notable:** More than $100M-$106M raised for animal welfare through the platform, 4,600+ nonprofit rescue and shelter partners, Ranked #123 on the Deloitte Technology Fast 500 (2022)

## Products & services

- **Rescue Wishlists** — Rescues list the exact products they need - food, medical supplies, toys - and donors purchase items that ship to the rescue. CUDDLY sources product wholesale and earns the retail margin.
- **Fundraising Campaigns** — Crowdfunding for urgent and medical needs tied to a specific, named animal. CUDDLY states 97% of a monetary donation goes to the rescue, 3% covers processing, and CUDDLY takes 0%.
- **CUDDLY Club** — Recurring monthly donor membership that gives rescues predictable, subscription-style funding.
- **Adoptable Pets** — Rescues showcase adoptable animals with photos and video; donors can browse, share, and support animals before they are adopted.
- **CUDDLY Food** — Own-brand premium dog food, launching with a Salmon & Rice recipe. Every bag sold donates a meal to a shelter or rescue pet. Sold on CUDDLY Shop and in select Walmart stores.

## Achievements

- More than $100M-$106M raised for animal welfare through the platform
- 4,600+ nonprofit rescue and shelter partners
- Ranked #123 on the Deloitte Technology Fast 500 (2022)
- Launched CUDDLY Food and secured Walmart retail distribution in 2025
- Founder John Hussey named a finalist for D CEO's 2025 Nonprofit and Corporate Citizenship Awards

## Latest updates

- **2025-01** — Announced a strategic financing round with RevTek Capital to fund expansion.
- **2025-04** — Launched CUDDLY Food with a Salmon & Rice dog kibble - one meal donated to a shelter pet per bag.
- **2025-10** — CUDDLY Food reached select Walmart stores and Walmart.com; ran DFW pet adoption events.

## Links

- Website: https://cuddly.com
- LinkedIn: https://www.linkedin.com/company/cuddly
- Twitter/X: https://twitter.com/welovecuddly
- YouTube: https://www.youtube.com/channel/UCUAGvVfcMcQ2m_mK6ivzytg
- Instagram: https://www.instagram.com/welovecuddly
- Facebook: https://www.facebook.com/welovecuddly
- TikTok: https://www.tiktok.com/@welovecuddly

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Profile page: https://yespress.io/cuddly
Published by YesPress — https://yespress.io
Last updated: 2026-08-21