# Cotopaxi

> Cotopaxi is a Salt Lake City outdoor gear and apparel brand built as a certified B Corporation around the promise of 'Gear for Good.' Founded in 2014 by Davis Smith, it makes colorful, durable backpacks, travel packs and jackets - including the one-of-a-kind Del Día packs sewn from remnant fabric - and channels 1% of revenue into the Cotopaxi Foundation to fight extreme poverty, largely in Latin America. Selling direct-to-consumer, through wholesale partners and a growing base of retail stores, Cotopaxi has grown past $150M in annual revenue while positioning purpose as central to the business rather than an afterthought.

- **Founded:** 2014
- **Headquarters:** Salt Lake City, Utah, United States
- **Founders:** Davis Smith (Founder & Chairman (former CEO)), Stephan Jacob (Co-founder), CJ Whittaker (Co-founder)
- **Team size:** ~380 employees (approximate; estimates range 250-500)
- **Products:** Del Día packs, Allpa travel packs, Fuego down jackets, Apparel & fleece, Accessories
- **Notable:** Certified B Corporation (recertified across multiple years), First company to incorporate as a Benefit Corporation from inception and raise venture capital, Climate Neutral Certified for multiple consecutive years

## Products & services

- **Del Día packs** — One-of-a-kind backpacks and daypacks sewn from remnant/deadstock fabric; the sewer chooses each colorway, so no two are identical, reducing textile waste.
- **Allpa travel packs** — Flagship travel backpack line (26L, 28L, 35L, 50L) with clamshell opening, air-mesh straps and luggage pass-through; a carry-on favorite.
- **Fuego down jackets** — Lightweight insulated jackets using 800-fill Responsible Down Standard down and recycled shells; revamped collection including a 'Max Puff' style.
- **Apparel & fleece** — Men's and women's outdoor clothing, including the Llama pullover hoodies and fleeces.
- **Accessories** — Agua water bottles, beanies, hats and other outdoor accessories in Cotopaxi's signature bright colorways.
- **Questival** — A 24-hour team adventure race with 300+ app-delivered food, fitness, service and teamwork challenges; a signature community event.
- **Cotopaxi Foundation** — The company's grantmaking arm, funded by 1% of revenue, awarding grants to vetted nonprofits alleviating extreme poverty, mainly in Latin America.

## Achievements

- Certified B Corporation (recertified across multiple years)
- First company to incorporate as a Benefit Corporation from inception and raise venture capital
- Climate Neutral Certified for multiple consecutive years
- 1% for the Planet member; Fair Trade Certified and Responsible Down Standard products
- Directed millions of dollars (over $3.3M cumulatively as of the 2023 Impact Report) to poverty-alleviation nonprofits
- Grew past $150M in annual revenue (2024)
- Recognized by Fortune, Fast Company and Inc. as a business changing the world

## Latest updates

- **2024-08** — Revenue surpassed $150M as the brand navigated broader outdoor-retail headwinds.
- **2024** — Lindsay Shumlas became CEO after prior roles as COO and CFO.
- **2025-02** — Named Craig Rowley as CMO and Sara Westbrook as SVP of Product & Merchandising to accelerate global growth.
- **2025-05** — Raised an approximate $6.19M funding tranche (per third-party trackers).
- **2025** — Launched Allpa 26L Daypack and 50L Adventure Pack and revamped the Fuego down collection (including a 'Max Puff' style).
- **2026** — Opened a new Jackson, Wyoming store and outlined plans to roughly double its store count to ~40 by 2029.

## Links

- Website: https://www.cotopaxi.com
- LinkedIn: https://www.linkedin.com/company/cotopaxi-com
- Twitter/X: https://twitter.com/cotopaxi
- YouTube: https://www.youtube.com/c/cotopaxi
- Instagram: https://www.instagram.com/cotopaxi/
- Facebook: https://www.facebook.com/cotopaxi/
- TikTok: https://www.tiktok.com/@cotopaxi

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Profile page: https://yespress.io/cotopaxi
Published by YesPress — https://yespress.io
Last updated: 2026-07-26
