# Converse

> Converse is an American footwear and apparel company, founded in 1908 and owned by Nike since 2003, best known for the Chuck Taylor All Star - one of the most recognizable and best-selling sneakers ever made. Once the dominant supplier of American basketball shoes, Converse today operates as a heritage lifestyle brand at the intersection of sport, streetwear, music, art and skate culture, selling canvas and leather sneakers, apparel and custom designs directly to consumers worldwide and through wholesale and retail channels.

- **Founded:** 1908
- **Headquarters:** Boston, Massachusetts, United States
- **Founders:** Marquis Mills Converse (Founder)
- **Team size:** Roughly 4,000-4,400 employees
- **Products:** Chuck Taylor All Star, Chuck 70, Run Star Hike, One Star, Jack Purcell
- **Notable:** Created the Chuck Taylor All Star, one of the best-selling sneakers of all time with over a billion pairs sold., Held roughly 90% of the US sneaker market at its 1960s peak., Only footwear brand to carry an athlete's signature (Chuck Taylor) on its product for nearly a century.

## Products & services

- **Chuck Taylor All Star** — The flagship high- and low-top canvas basketball sneaker introduced in 1917 and branded with Chuck Taylor's signature from 1932; one of the best-selling shoes in history.
- **Chuck 70** — A premium reissue of the 1970s-era Chuck Taylor with higher-quality materials, extra cushioning and vintage detailing, aimed at sneaker enthusiasts.
- **Run Star Hike** — A platform sneaker that pairs the Chuck 70 upper with a chunky, jagged two-tone rubber sole - a fashion-driven silhouette.
- **One Star** — A low-profile suede sneaker with a single star logo, popular in skate and streetwear circles.
- **Jack Purcell** — A clean canvas or leather court sneaker recognizable by the 'smile' toe cap.
- **Converse By You** — Online customization platform letting customers design their own Chucks with prints, colors, embroidery and materials, shipped in recycled packaging.
- **CONS / Skateboarding** — Converse's skate-performance line with Cons branding and reinforced constructions for skateboarding.
- **Apparel and accessories** — T-shirts, hoodies, socks and bags carrying Converse and star-chevron branding.

## Achievements

- Created the Chuck Taylor All Star, one of the best-selling sneakers of all time with over a billion pairs sold.
- Held roughly 90% of the US sneaker market at its 1960s peak.
- Only footwear brand to carry an athlete's signature (Chuck Taylor) on its product for nearly a century.
- Successfully revived as a heritage lifestyle brand under Nike after 2003 bankruptcy and acquisition.
- Became a cross-generational cultural icon across punk, hip-hop, grunge, skate and fashion movements.

## Latest updates

- **2025-07** — Aaron Cain, a 21-year Nike veteran, became CEO of Converse, succeeding Jared Carver amid a broader Nike restructuring.
- **2026-05** — Reported global revenue around $1.17 billion for the fiscal year, down roughly $350 million, fueling speculation about Converse's future within Nike.
- **2026-01** — Continued limited-edition designer collaborations (Rick Owens, JW Anderson, Feng Chen Wang) and expansion of Converse By You customization.

## Links

- Website: https://converse.com
- LinkedIn: http://www.linkedin.com/company/converse
- Twitter/X: https://twitter.com/Converse
- YouTube: https://www.youtube.com/converse
- Instagram: https://www.instagram.com/converse
- Facebook: https://facebook.com/converse
- TikTok: https://www.tiktok.com/@converse

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Profile page: https://yespress.io/converse
Published by YesPress — https://yespress.io
Last updated: 2026-07-26