# Commons

> Commons (formerly Joro) is an Oakland-based climate fintech that turns everyday spending into climate action. Its free mobile app links to users' cards to reveal the carbon footprint behind each purchase, rates brands to cut through greenwashing, and rewards people for buying better and less. Founded by Sanchali Pal, Commons has grown a community of over 450,000 members and raised roughly $14M from investors including Sequoia Capital, Amasia, and Jay-Z's Arrive.

- **Founded:** 2018
- **Headquarters:** Oakland, California, United States
- **Founders:** Sanchali Pal (Founder & CEO)
- **Team size:** ~35 employees
- **Products:** Commons App, Brand Ratings, Rewards Program, Collective Challenges, Net Zero Membership
- **Notable:** Named to TIME100 Most Influential Companies (2022), Apple App of the Day, Grew a community of 450,000+ members

## Products & services

- **Commons App** — A free iOS and Android app that connects to users' debit and credit cards to estimate the carbon footprint of every purchase and track it over time.
- **Brand Ratings** — Expert-verified sustainability ratings for hundreds of brands, designed to help users see past greenwashing and find better alternatives.
- **Rewards Program** — Members earn points ('seeds') for sustainable actions like thrifting, taking transit, or buying less, redeemable for gift cards or verified climate projects.
- **Collective Challenges** — Monthly community challenges that gamify low-carbon habits and let members see their combined climate impact.
- **Net Zero Membership** — A subscription that funds verified carbon offset projects to neutralize a member's remaining footprint.

## Achievements

- Named to TIME100 Most Influential Companies (2022)
- Apple App of the Day
- Grew a community of 450,000+ members
- Commons community cut collective emissions ~19% in 2023
- Raised ~$14M from Sequoia, Amasia, Norrsken, and Jay-Z's Arrive
- Added civil rights activist Colin Kaepernick to its board

## Latest updates

- **2023-03** — Rebranded from Joro to Commons, expanding from carbon tracking to sustainable spending and rewards.
- **2022-10** — Announced $10M Series A led by Sequoia and Amasia with participation from Arrive and Norrsken.
- **2024-01** — Reported community of 450,000+ members and a 19% collective emissions reduction; added Colin Kaepernick to the board.

## Links

- Website: https://thecommons.earth
- LinkedIn: https://www.linkedin.com/company/commonsearth
- Twitter/X: https://twitter.com/joroapp
- Instagram: https://www.instagram.com/commonsearth/
- Facebook: https://www.facebook.com/commonsearth/
- TikTok: https://www.tiktok.com/@commons.earth

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Profile page: https://yespress.io/commons
Published by YesPress — https://yespress.io
Last updated: 2026-06-29