# Collyn Gilbert

> Collyn Gilbert is Valley Bank's executive vice president and chief strategy and marketing officer. After a long career covering small- and mid-cap banks as an equity research analyst, she joined Valley in 2020, moved into her current role in 2022, and now connects corporate strategy, marketing, investor relations, brand positioning, and customer experience at a regional bank approaching its centennial.

- **Role:** Executive Vice President, Chief Strategy & Marketing Officer at Valley Bank
- **Organizations:** Valley Bank, Keefe, Bruyette & Woods, Stifel, Nicolaus & Company, Ryan Beck & Co., Ferris, Baker Watts, Hovde Financial, Bucknell University
- **Education:** B.A. in Economics, Bucknell University
- **Known for:** Named the No. 1 StarMine stock picker for thrifts and mortgage finance companies in 2006, 2009, and 2010., Named the No. 2 StarMine earnings estimator for thrifts and mortgage finance companies in 2008., Named to Zacks All Star Analyst lists.

## Career timeline

- **1990s** — Began her finance career as an analyst with Hovde Financial, a Washington, D.C.-based boutique investment banking firm.
- **1998-2002** — Registered with Ferris, Baker Watts; worked as a senior equity analyst covering Mid-Atlantic banks and thrifts.
- **2001** — Named to the Baltimore Business Journal's Top 40 Under 40 list.
- **2002-2007** — Joined Ryan Beck & Co. and covered regional banks in the Northeast.
- **2007-2013** — Joined Stifel's research team when Stifel acquired Ryan Beck, continuing coverage of small- and mid-cap banks.
- **2013-2020** — Served as a managing director in equity research at Keefe, Bruyette & Woods.
- **2020** — Joined Valley Bank as director of strategy.
- **2021** — Discussed bank M&A, branches, digital channels, and neobank competition on S&P Global's Street Talk podcast.
- **2022** — Named Valley Bank's executive vice president and chief strategy and marketing officer.
- **2023** — Appeared on Plugged In to discuss architecting strategy and avoiding planning that becomes glorified budgeting.
- **2024** — Recognized as an NJBIZ Leading Women in Business honoree and as a Women Worth Watching award winner.
- **2026** — Helped launch Valley Bank's “That's How” brand campaign as the bank approached its 2027 centennial; recognized among ROI-NJ's Women Influencers.

## Achievements

- Named the No. 1 StarMine stock picker for thrifts and mortgage finance companies in 2006, 2009, and 2010.
- Named the No. 2 StarMine earnings estimator for thrifts and mortgage finance companies in 2008.
- Named to Zacks All Star Analyst lists.
- Named to the Baltimore Business Journal's Top 40 Under 40 list in 2001.
- Recognized as a 2024 NJBIZ Leading Women in Business honoree.
- Recognized as a 2024 Women Worth Watching award winner.
- Recognized among ROI-NJ's 2024, 2025, and 2026 Women Influencers.
- Served on Stifel's Women's Initiative Network advisory board, Bucknell's Alumni Relations board, and as Summit High School Boosters committee chair.

## Latest updates

- **2026-03** — Recognized in ROI-NJ's 2026 Women Influencers list for directing corporate strategy, digital marketing, and investor relations at Valley Bank.
- **2026-02** — Valley Bank expanded on its “own the middle” strategy as it prepared for its 2027 centennial and an eight-week Secaucus Junction campaign takeover.
- **2026-01** — Helped launch Valley Bank's “That's How” brand campaign across streaming TV, out-of-home, digital, search, social, and experiential channels.
- **2024-11** — Named a 2024 Women Worth Watching award winner and published a call for workplace and childcare reform to help more working women reach senior leadership.
- **2024-08** — Recognized as a 2024 NJBIZ Leading Women in Business honoree.

## Links

- Website: https://www.valley.com
- LinkedIn: https://www.linkedin.com/in/collyn-gilbert-5020121b8

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Profile page: https://yespress.io/collyn-gilbert
Published by YesPress — https://yespress.io
Last updated: 2026-08-14