# College Nannies, Sitters and Tutors

> College Nannies, Sitters and Tutors, now Jovie, is a US childcare staffing and franchise business founded by Joe Keeley in 2001. Local teams recruit, screen and match nannies and babysitters, manage caregiver employment, and serve families, employers and event organizers. It has belonged to Bright Horizons since 2016; tutoring is a legacy offering rather than its current national focus.

- **Founded:** 2001
- **Headquarters:** Westminster, United States
- **Founders:** Joe Keeley (Founder)
- **Products:** Nanny matching and care, Babysitting, Employee backup childcare, Business and event childcare, My Jovie
- **Notable:** Expanded from its 2001 founding into a national franchise network., Acquired by Bright Horizons in 2016., Reported 199 territories at its August 2022 rebrand.

## Products & services

- **Nanny matching and care** — Full-time, part-time, after-school and summer nanny arrangements with local matching and administrative support.
- **Babysitting** — Occasional and recurring in-home care coordinated by local teams and the My Jovie app.
- **Employee backup childcare** — In-home backup care arranged with employers and through the Bright Horizons ecosystem.
- **Business and event childcare** — Childcare staffing for conferences, weddings, hotels, religious organizations, gyms and sports teams.
- **My Jovie** — Family booking and caregiver assignment, clock-in and timesheet tools supporting the care service.
- **Tutoring (legacy)** — Former national offering; a historical franchise FAQ says it stopped being offered in 2020, with some existing franchisees retaining contractual rights to provide it.

## Achievements

- Expanded from its 2001 founding into a national franchise network.
- Acquired by Bright Horizons in 2016.
- Reported 199 territories at its August 2022 rebrand.

## Latest updates

- **2026-09** — In a Voyage Austin interview, Stuart Dupuy described his role as Jovie Brand President and said the network employed more than 11,000 caregivers; the scale is his reported figure.
- **2025-10** — A company blog post by franchise owner Tara Barlow reported acquisition of Jovie of Indianapolis and new operations in Louisville and Lexington; this was an operator expansion within the network.

## Links

- Website: https://www.jovie.com/
- LinkedIn: https://www.linkedin.com/company/joviecare/
- Instagram: https://www.instagram.com/joviecare/
- Facebook: https://www.facebook.com/joviecare

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Last updated: 2026-10-17