# Coinbound

> Coinbound is a New York-headquartered, remote-first marketing agency built specifically for crypto and Web3 companies. Founded by Ty Smith in 2018, it combines creator campaigns, public relations, social and community management, paid acquisition, branding, advisory work, and exchange-listing support. Its differentiator is distribution: a network of more than 500 crypto creators, relationships with specialist media, and a growing attribution layer through sister company Mintfunnel. Coinbound says it has served more than 900 Web3 teams and delivered more than 1,400 campaigns; public case studies range from a $4,100 crypto-ad test to large pre-launch community programs.

- **Founded:** 2018
- **Headquarters:** New York, United States
- **Founders:** Ty Smith (Founder & CEO)
- **Products:** Influencer Marketing and KOL Campaigns, Public Relations and Earned Media, Social and Community Management, PPC and Paid Media, Brand, Design and Content
- **Notable:** Coinbound says it has served 900+ Web3 teams and delivered 1,400+ campaigns since 2018., The agency says it has created more than 5,000 pieces of influencer content through a network of 500+ creators., Its case-study library reports work for more than 30% of the top 100 crypto projects by market capitalization.

## Products & services

- **Influencer Marketing and KOL Campaigns** — Strategy, sourcing, vetting, negotiation, campaign management and reporting across a network of more than 500 crypto creators on X, YouTube, TikTok, podcasts and other channels.
- **Public Relations and Earned Media** — Messaging, media outreach, executive thought leadership, podcast booking and coverage in crypto and business publications.
- **Social and Community Management** — Content strategy and channel operation for X, Discord and Telegram, including server structure, moderation, community sprints and reporting.
- **PPC and Paid Media** — Acquisition campaigns across Google, LinkedIn, X and crypto-native ad networks, with creative testing and conversion reporting.
- **Brand, Design and Content** — Positioning, visual identity, Web3-oriented design systems, executive content and search-focused editorial work.
- **Fractional CMO and Advisory** — Part-time marketing leadership, go-to-market strategy, tokenomics consulting and execution planning for teams that lack senior Web3 marketing leadership.
- **AI Optimization** — Programs intended to improve how crypto companies are understood and cited by AI answer engines through authoritative coverage and consistent entity signals.
- **Mintfunnel** — A Coinbound company offering crypto PR distribution, native advertising, Web3 analytics and on-chain attribution; it evolved from the Coinscribble press-release platform.

## Achievements

- Coinbound says it has served 900+ Web3 teams and delivered 1,400+ campaigns since 2018.
- The agency says it has created more than 5,000 pieces of influencer content through a network of 500+ creators.
- Its case-study library reports work for more than 30% of the top 100 crypto projects by market capitalization.
- A POPOLOGY pre-launch program produced 1,157 waitlist signups, 3,040 Zealy participants and 553 user-generated submissions.
- A three-week BMIC campaign used $4,100 in stated PPC spend and reported $192,000 in attributable presale volume across 74 wallets.
- Coinbound's website lists more than 40 industry awards and recognitions; these are largely trade-publication rankings rather than audited performance prizes.

## Latest updates

- **2026-08** — Mintfunnel announced an MCP server for managing ad accounts, PR orders and attribution from AI clients with previews and spending caps.
- **2026-07** — Mintfunnel launched Web3 Analytics to connect traffic sources with sessions, wallet connections and on-chain events.
- **2026-05** — Coinbound expanded its public education around crypto marketing agencies and on-chain attribution while promoting AI optimization as a service line.
- **2025-08** — Mintfunnel launched a crypto-native advertising network designed to distribute content through specialist publishers.
- **2025-06** — Coinscribble rebranded as Mintfunnel, broadening from press-release distribution into a wider Web3 growth platform.

## Links

- Website: https://coinbound.io/
- LinkedIn: https://www.linkedin.com/company/coinbound
- Twitter/X: https://x.com/coinbound
- YouTube: https://www.youtube.com/channel/UCjIpfh-KcYWb5-hnpMS9hLQ
- Instagram: https://instagram.com/coinbound
- Facebook: https://www.facebook.com/coinboundIO/

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Profile page: https://yespress.io/coinbound
Published by YesPress — https://yespress.io
Last updated: 2026-09-21