# Clinch

> Clinch is a New York advertising-technology company whose Flight Control platform combines creative production, dynamic ad serving, media integrations, personalization and campaign analytics in one enterprise workflow. Brands and agencies use it to turn a master creative and live data feeds into many channel-ready variations, choose which version to serve, and optimize against performance signals across display, video, connected TV, social, audio, apps and digital out-of-home media.

- **Founded:** 2015
- **Headquarters:** New York, United States
- **Founders:** Oz Etzioni (CEO and Co-founder), Raz Peter (CTO and Co-founder)
- **Team size:** Approximately 150 employees (figure supplied with the brief; not independently audited)
- **Products:** Flight Control, Dynamic Creative Optimization, VideoAI, Flight Control Copilot, Tearsheets
- **Notable:** Flight Control won the 2024 Digiday Technology Award for Best Automation Tools and/or Platform., Clinch won the 2021 Digiday Technology Award for Best Personalization and A/B Testing Platform., Named to Fortune/Great Place to Work's Best Workplaces in Advertising & Marketing list for four consecutive years, 2022-2025.

## Products & services

- **Flight Control** — An enterprise omnichannel campaign activation and orchestration platform spanning strategy, creative production, ad serving, activation, measurement and optimization.
- **Dynamic Creative Optimization** — Template- and feed-driven personalization that produces and serves creative variants based on audience, location, context, product, time and performance signals.
- **VideoAI** — Dynamic video rendering and versioning for online video, OTT and connected TV formats.
- **Flight Control Copilot** — A generative-AI assistant for campaign strategy, account knowledge, creative resizing, asset connectivity, recommendations and workflow automation.
- **Tearsheets** — A collaborative review and approval feature for inspecting large numbers of creative variations inside Flight Control.
- **Campaign Insights and external-data optimization** — Reporting and optimization that connects creative-level engagement with offline conversions and aggregated media-performance signals.

## Achievements

- Flight Control won the 2024 Digiday Technology Award for Best Automation Tools and/or Platform.
- Clinch won the 2021 Digiday Technology Award for Best Personalization and A/B Testing Platform.
- Named to Fortune/Great Place to Work's Best Workplaces in Advertising & Marketing list for four consecutive years, 2022-2025.
- Named one of Ad Age's Best Places to Work in 2024.
- A public global-retailer case study reported 6,000 products served dynamically, a 228% CTR increase and 55% efficiency cost savings.
- A public grocery-retailer case study reported 1,800+ variants, 80% faster speed-to-market and £9.6 million in incremental value.

## Latest updates

- **2024-09** — Launched Flight Control Copilot and new self-service capabilities including strategy assistance, knowledge support, automatic resizing and asset API connectivity.
- **2024-09** — Flight Control won Digiday's 2024 award for Best Automation Tools and/or Platform.
- **2025-08** — Added optimization using aggregated media-performance data, with Genesis and Canvas Worldwide among the first public users.
- **2025-09** — Fortune and Great Place to Work named Clinch a Best Workplace in Advertising & Marketing for the fourth consecutive year.
- **2026-02** — Positioned Flight Control as an agentic-AI orchestration platform connecting creative and media workflows, with human authorization retained for campaign actions.

## Links

- Website: https://www.clinch.co
- LinkedIn: https://www.linkedin.com/company/clinch
- Twitter/X: https://twitter.com/Clinch_USA

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Profile page: https://yespress.io/clinch
Published by YesPress — https://yespress.io
Last updated: 2026-08-20