# ClickUp vs Asana

> ClickUp and Asana both promise useful project management for free, but their current pricing pages reveal opposite acquisition strategies. ClickUp allows unlimited free-plan members and tasks while limiting workspace storage to 60MB; Asana allows unlimited tasks, projects and file storage but limits its Personal plan to two collaborators and keeps Timeline, Gantt and portfolios in paid tiers. The contrast makes free-tier design a practical lesson in product-led growth: choose the limit that lets users experience the habit you sell, then charge when their pattern of use becomes expensive or strategically valuable.

## Achievements

- Both products use free tiers to seed individual and team adoption before paid expansion.
- Asana reported more than 169,000 paying customers as of January 31, 2025.
- ClickUp's official press page reported coverage that the company had surpassed $300 million in annual recurring revenue.

## Latest updates

- **2026-08** — ClickUp lists unlimited tasks and free-plan members, with 60MB of workspace storage.
- **2026-08** — Asana lists two collaborators, unlimited tasks and projects, and unlimited file storage with a 100MB per-file limit on Personal.
- **2026-08** — Asana lists Timeline and Gantt under Starter and portfolios under Advanced.

## Links

- Website: https://clickup.com/
- LinkedIn: https://www.linkedin.com/company/clickup-app
- Twitter/X: https://x.com/clickup
- YouTube: https://www.youtube.com/@ClickUpProductivity
- Instagram: https://www.instagram.com/clickup/
- Facebook: https://www.facebook.com/clickupprojectmanagement/
- TikTok: https://www.tiktok.com/@clickup

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Published by YesPress — https://yespress.io
Last updated: 2026-08-22