# Claire Cao Fang

> Claire Cao Fang is the founder and CEO of Wholly Moly!, a grain-food brand selling porridge, cereals, drinks and snacks. Her background includes brand marketing and internet ventures, followed by a Wharton MBA. Working with a longtime friend and cofounder, she developed familiar formats for Chinese consumers and an international supply chain. The company reported RMB100 million in 2019 sales and a nearly US$10 million Series A in 2020.

- **Role:** Founder & CEO at Wholly Moly!
- **Organizations:** Wholly Moly!, Yum Delight, Inc., Rocket Internet, Adidas, Nike, BBDO
- **Education:** MBA; entrepreneurship and finance, University of Pennsylvania - The Wharton School, Undergraduate study, School of Journalism, Fudan University
- **Known for:** Founded and led Wholly Moly!, which entered the Chinese market in 2017., The company reported RMB100 million in 2019 sales., Wholly Moly! announced a nearly US$10 million Series A led by C Ventures in 2020.

## Career timeline

- **—** — Worked in brand marketing at Adidas global headquarters, Nike China and BBDO China; the company recruiting biography also describes entrepreneur-in-residence and managing director roles at Rocket Internet.
- **2014** — Graduated in Wharton’s WG’14 class. Cofounder accounts place the beginning of their collaboration on Wholly Moly! in 2014.
- **2015** — The team researched its grain-food category; a separate founder interview dates company establishment to 2015.
- **2017** — Wholly Moly! launched commercially in China.
- **2019** — Wholly Moly! reported annual sales of RMB100 million. Fang was listed among Wharton’s spring regional-seminar speakers.
- **2020** — Wholly Moly! reported a nearly US$10 million Series A led by C Ventures and introduced Ecolean packaging for oat drinks.

## Achievements

- Founded and led Wholly Moly!, which entered the Chinese market in 2017.
- The company reported RMB100 million in 2019 sales.
- Wholly Moly! announced a nearly US$10 million Series A led by C Ventures in 2020.
- Listed as a speaker in Wharton’s spring 2019 regional seminars.

## Latest updates

- **2024-07** — A company-submitted FBIF product entry describes the offline launch of Wholly Moly!’s hazelnut and black sesame oat bran in stores including OLE and Citysuper.

## Links

- LinkedIn: https://www.linkedin.com/in/clairecaofang

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Profile page: https://yespress.io/claire-cao-fang
Published by YesPress — https://yespress.io
Last updated: 2026-10-11