# Chris Harrington

> Chris Harrington is the chief executive officer and a board director at CreatorIQ, where he is applying three decades of enterprise software experience to creator marketing. His career runs through Omniture, Adobe, Domo, InsideSales and Entrata, with a recurring focus on turning unruly data into systems that large companies can use. At CreatorIQ, his argument is that creators have moved from the edge of marketing to its operating core, and that measurement, governance and durable relationships now have to catch up.

- **Role:** Chief Executive Officer and Board Director at CreatorIQ
- **Organizations:** CreatorIQ, Entrata, InsideSales.com / XANT, Domo, Adobe, Omniture, Utah Valley University Wolverines Elevated, Spredfast
- **Known for:** Helped grow Omniture from approximately $3.5 million to more than $500 million in revenue before Adobe's $1.8 billion acquisition., Helped grow Domo from approximately $7 million to more than $150 million in revenue and served through its 2018 IPO., Won a 2007 Stevie Award for sales leadership.

## Career timeline

- **2002-2009** — Led global sales and client services at Omniture as the web analytics company grew from about $3.5 million to more than $500 million in revenue and went public.
- **2009-2011** — After Adobe acquired Omniture for $1.8 billion, oversaw Adobe enterprise sales across the Americas.
- **2012-2018** — Served as president and a board member at Domo, helping grow revenue from about $7 million to more than $150 million and taking part in the company's public-market journey.
- **2018** — Joined InsideSales.com as chief operating officer after Domo's IPO.
- **2019-2021** — Became CEO of InsideSales.com and led its rebrand to XANT.
- **2021-2024** — Served as chief revenue officer at Entrata, leading customer-facing operations after the property software company's first institutional funding round.
- **2024-present** — Joined CreatorIQ as chief executive officer, focusing the company on measurable, enterprise-scale creator-led growth.

## Achievements

- Helped grow Omniture from approximately $3.5 million to more than $500 million in revenue before Adobe's $1.8 billion acquisition.
- Helped grow Domo from approximately $7 million to more than $150 million in revenue and served through its 2018 IPO.
- Won a 2007 Stevie Award for sales leadership.
- Was named Sales Professional of the Year by Utah Business in 2023.
- Serves on the board of Utah Valley University's Wolverines Elevated program.

## Latest updates

- **2026-08** — CreatorIQ released research on an authenticity gap in creator compensation, and Harrington highlighted the mismatch between the qualities brands say they value and the follower counts that still drive pay.
- **2026-06** — CreatorIQ reported that creator content accounted for 44% of paid-media creative on average, supporting Harrington's case that creator work is becoming core marketing infrastructure.
- **2026-03** — CreatorIQ announced partnerships and integrations with Sprinklr and YouTube as it expanded connections across creator, organic and paid social workflows.
- **2025-10** — Harrington introduced CreatorIQ's repositioned platform as an AI-native operating system for creator-led growth.
- **2025-04** — He published an argument aimed at finance leaders, framing creator marketing around return on ad spend, retention, margins and measurable growth.

## Links

- Website: https://www.creatoriq.com
- LinkedIn: https://www.linkedin.com/in/cch360
- Twitter/X: https://x.com/CCH360
- YouTube: https://www.youtube.com/@CreatorIQOfficial

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Profile page: https://yespress.io/chris-harrington
Published by YesPress — https://yespress.io
Last updated: 2026-09-27