# Chatra

> Chatra is a live chat and multichannel messaging platform that lets businesses talk with website visitors in real time through chat, email, Facebook, and Instagram from one dashboard. Founded in 2015 by a small bootstrapped team and built on Meteor, Chatra focused on a clean, human, messenger-style experience with visitor tracking, proactive triggers, and simple chatbots. It grew to serve 45,000+ businesses and online stores, popular among Shopify merchants, before being acquired by Brevo (formerly Sendinblue) in September 2021.

- **Founded:** 2015
- **Headquarters:** Wilmington, Delaware, USA (operations historically Arlington, Virginia)
- **Founders:** Yaakov Karda (Co-founder & CEO), Maria Karda (Co-founder), Artem Polikarpov (Co-founder), Slava Olesik (Co-founder)
- **Team size:** Small team (roughly 10-30 during independent operation)
- **Products:** Live Chat, Messenger Mode, Visitor Tracking & Triggers, Chatbots, Omnichannel Messaging
- **Notable:** Grew to 45,000+ businesses without raising venture capital., Acquired by Brevo (formerly Sendinblue) in September 2021 as part of a ~$47M three-company ecommerce acquisition., Became a go-to live chat app in the Shopify ecosystem.

## Products & services

- **Live Chat** — Real-time chat widget for websites with canned responses, conversation history, offline forms, and typing insights so agents see what visitors type before they hit send.
- **Messenger Mode** — Asynchronous, messenger-style conversations so visitors can leave and return without losing the thread.
- **Visitor Tracking & Triggers** — Real-time list of who is on the site plus behavior-based proactive triggers that start a chat at the right moment, e.g. lingering on checkout.
- **Chatbots** — Simple bots that handle FAQs, qualify leads, and collect contact details via a contact-form bot on free plans and multiple bots on paid tiers.
- **Omnichannel Messaging** — Unified inbox connecting live chat with email, Facebook Messenger, and Instagram.
- **Mobile & Desktop Apps** — Native apps so agents can answer chats on the go across iOS, Android, Mac and Windows.
- **Integrations** — Connectors for Shopify, Facebook Pages, Zapier, Slack, and webhooks.

## Achievements

- Grew to 45,000+ businesses without raising venture capital.
- Acquired by Brevo (formerly Sendinblue) in September 2021 as part of a ~$47M three-company ecommerce acquisition.
- Became a go-to live chat app in the Shopify ecosystem.
- Founder's startup lessons featured in Smashing Magazine and bootstrapper communities.
- Built a real-time product on the Meteor framework with a small team.

## Latest updates

- **2021-09** — Chatra acquired by Brevo (then Sendinblue) alongside Metrilo and PushOwl to expand ecommerce offerings.
- **2022-12** — Brevo completed integration of the Chatra business, including its team.
- **2024-04** — Founder Yaakov Karda published 'Lessons Learned After Selling My Startup' in Smashing Magazine, reflecting on the exit.

## Links

- Website: https://chatra.com
- LinkedIn: https://www.linkedin.com/company/chatra.io
- Twitter/X: https://twitter.com/chatra_io
- Facebook: https://www.facebook.com/chatra.io

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Profile page: https://yespress.io/chatra
Published by YesPress — https://yespress.io
Last updated: 2026-08-05
