# Catherine Kniker

> Catherine Kniker is PTC's Executive Vice President and Chief Marketing and Sustainability Officer, overseeing corporate strategy, corporate development, marketing, and sustainability. An Irish-born computer-systems graduate who began her career as a software engineer at Digital Equipment Corporation, she later held strategy, corporate development, channel, and marketing roles before joining PTC in 2016. At PTC she has led IoT and augmented-reality revenue, strategic alliances, acquisitions including Arena Solutions, the company's SaaS transition, and a formal program connecting industrial software with customers' sustainability goals. She also serves as Vice Chair of the Massachusetts High Technology Council.

- **Role:** Executive Vice President and Chief Marketing and Sustainability Officer at PTC
- **Organizations:** PTC, Massachusetts High Technology Council, Constant Contact, CHB Group, Candela Corporation, Level 3 Communications, Digital Equipment Corporation
- **Education:** B.S. in Computer Systems, University of Limerick, M.B.A. in Marketing, University of Massachusetts Lowell
- **Known for:** Spearheaded PTC's acquisition of Arena Solutions, described by PTC at the time as the largest acquisition in its history., Built and managed strategic alliances with Microsoft, Rockwell Automation, Ansys and other technology and systems-integration partners., Led the IoT and augmented-reality business as its share of PTC bookings grew from under 10 percent to over 25 percent in roughly two years, according to her 2021 interview with Engineering.com.

## Career timeline

- **1990s** — Moved permanently from Ireland to the United States and began her technology career at Digital Equipment Corporation as a software engineer and VMS system-dump analyst.
- **Before 2016** — Held senior go-to-market, strategy and corporate-development roles, including SVP Marketing, Enterprise Services at Level 3 Communications; SVP Corporate Development and Marketing at Candela; owner and president of CHB Group; and Chief Channel Officer and VP at Constant Contact.
- **2016-2018** — Joined PTC as Chief Revenue Officer for its IoT and augmented-reality business.
- **2018-2020** — Served as Divisional Vice President and Head of Global Strategic Alliances at PTC, working with partners including Microsoft, Rockwell Automation and Ansys.
- **2020-2021** — Led PTC's global corporate-development program and spearheaded the Arena Solutions acquisition.
- **2021-2022** — Promoted to Executive Vice President and Chief Strategy Officer at PTC.
- **2022-2023** — Served as Executive Vice President, Chief Strategy and Sustainability Officer and launched a formal initiative to quantify how PTC products can support customer sustainability goals.
- **2023-2024** — Served as Executive Vice President, Chief Strategy, Marketing and Sustainability Officer.
- **2024-present** — Serves as Executive Vice President and Chief Marketing and Sustainability Officer at PTC.
- **2025-present** — Serves as Vice Chair of the Massachusetts High Technology Council Board of Directors.

## Achievements

- Spearheaded PTC's acquisition of Arena Solutions, described by PTC at the time as the largest acquisition in its history.
- Built and managed strategic alliances with Microsoft, Rockwell Automation, Ansys and other technology and systems-integration partners.
- Led the IoT and augmented-reality business as its share of PTC bookings grew from under 10 percent to over 25 percent in roughly two years, according to her 2021 interview with Engineering.com.
- Launched PTC's formal 2022 initiative to identify and quantify how its software can help customers pursue sustainability goals.
- Named among Sustainability Magazine's Top 100 Women in Sustainability in 2023.
- Elected Vice Chair of the Massachusetts High Technology Council Board in 2025.
- Selected as a CES 2026 speaker on AI, product lifecycle intelligence and the future of manufacturing.

## Latest updates

- **2026-05** — Promoted PTC for Startups and its Boston Tech Week event, emphasizing how early tool choices shape a startup's speed and ability to scale.
- **2026-01** — Spoke at CES 2026 sessions on AI-powered product lifecycle intelligence and technologies reshaping manufacturing.
- **2025-10** — Elected Vice Chair of the Massachusetts High Technology Council Board of Directors.
- **2024-11** — Began serving in the current PTC role of Executive Vice President and Chief Marketing and Sustainability Officer.

## Links

- Website: https://www.ptc.com/en/blog-authors/catherine-kniker
- LinkedIn: https://www.linkedin.com/in/catherine-kniker

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Profile page: https://yespress.io/catherine-kniker
Published by YesPress — https://yespress.io
Last updated: 2026-08-11