# Casar.com

> Casar.com is a São Paulo wedding-technology company that gives couples a free customizable website, RSVP and guest tools, a cash-gift registry, planning resources and access to wedding professionals. It earns primarily from a 3.89% registry fee, paid services and its long-running industry event, while its 2026 combination with Assessoria VIP extends the business into software used by professional planners.

- **Founded:** 2014
- **Headquarters:** São Paulo, Brazil
- **Founders:** Camila Piccini (Co-founder)
- **Team size:** More than 90 employees, according to the company website in 2026.
- **Products:** Wedding Website, Cash Gift Registry, Planning Resources, Wedding Professional Showcases, Shopping Casar.com
- **Notable:** More than 305,000 couples served by 2025, according to the company., More than 13.3 million RSVP confirmations recorded., More than 59.1 million guests have accessed couples' sites.

## Products & services

- **Wedding Website** — A free customizable site with themes, event details, maps, digital stationery, guest communication and RSVP management.
- **Cash Gift Registry** — A virtual gift list that converts chosen gifts into a cash balance, with withdrawals available by PIX and a disclosed 3.89% management fee.
- **Planning Resources** — Checklists, budget spreadsheets, ebooks, editorial advice and customer support for couples organizing a wedding.
- **Wedding Professional Showcases** — Searchable listings for planners, ceremonial professionals and venues, including filters by region, price and specialty.
- **Shopping Casar.com** — A partner marketplace where couples can use registry balances for purchases and access partner offers.
- **Evento Casar.com** — A live São Paulo event and industry summit connecting couples, planners, suppliers and brands through exhibitions, talks, workshops and fashion shows.
- **Assessoria VIP** — A distinct professional event-management platform for planners, now operating in the same group as Casar.com.

## Achievements

- More than 305,000 couples served by 2025, according to the company.
- More than 13.3 million RSVP confirmations recorded.
- More than 59.1 million guests have accessed couples' sites.
- The live event has operated since 2001 and expanded to more than five regional markets by 2017.
- The 2026 combined ecosystem with Assessoria VIP was reported to reach about 60% of eligible Brazilian weddings.

## Latest updates

- **2026-06** — Casar.com reported a larger, repositioned summit-style event on Avenida Paulista, with the wedding-industry gathering moving beyond a traditional fair format.
- **2026-05** — Industry reporting cited Casar.com and Assessoria VIP data estimating Brazil's 2026 wedding market at about R$32 billion.
- **2026-02** — Casar.com and Assessoria VIP announced a combination under one group, targeting 30% revenue growth in 2026 while retaining separate products.
- **2025-06** — Casar.com enabled couples to link their wedding sites directly with the Assessoria VIP platform used by their planner.

## Links

- Website: https://www.casar.com/
- LinkedIn: https://www.linkedin.com/company/casar-com/
- YouTube: https://www.youtube.com/casarpontocom/
- Instagram: https://www.instagram.com/casarpontocom/
- Facebook: https://www.facebook.com/casarpontocom/

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Profile page: https://yespress.io/casar-com
Published by YesPress — https://yespress.io
Last updated: 2026-08-14