# Caribou Financial, Inc.

> Caribou is a Denver-based auto fintech that helps drivers cut the cost of owning their car. Through a digital platform, it connects car owners with a network of credit unions and community banks to refinance their auto loans, typically saving customers over $100 a month, and pairs that with an auto insurance marketplace and vehicle protection products. Founded in 2016 as MotoRefi and rebranded to Caribou in 2021, the company reached unicorn status with a $1.1 billion valuation after a $115 million Series C round led by Goldman Sachs in 2022.

- **Founded:** 2016
- **Headquarters:** Denver, Colorado, United States
- **Founders:** Kevin Bennett (Co-Founder & CEO)
- **Team size:** ~300 employees (scaled from roughly 40 to 500 during peak growth)
- **Products:** Auto Loan Refinancing, Auto Insurance Marketplace, Vehicle Protection Products, White-Label Lending Technology
- **Notable:** Reached unicorn status with a $1.1 billion valuation in May 2022, Raised an oversubscribed $115 million Series C led by Goldman Sachs, Raised more than $190 million in total funding since 2016

## Products & services

- **Auto Loan Refinancing** — Caribou's core product. Drivers get pre-qualified offers in seconds with no SSN required and no credit impact, then Caribou connects them with competitive rates from credit unions and community banks, pays off the old loan, and handles retitling - customers save an average of over $100 per month.
- **Auto Insurance Marketplace** — A digital marketplace where drivers compare and shop auto insurance quotes from multiple carriers, layering insurance savings on top of refinance savings.
- **Vehicle Protection Products** — Optional add-ons including extended warranty / vehicle service contracts, total loss (GAP) protection, key replacement, and cosmetic care packages.
- **White-Label Lending Technology** — Caribou's refinance technology powers partner experiences, including white-label auto refinance for large consumer fintech partners.

## Achievements

- Reached unicorn status with a $1.1 billion valuation in May 2022
- Raised an oversubscribed $115 million Series C led by Goldman Sachs
- Raised more than $190 million in total funding since 2016
- Helped 90,000+ (per its site, 150,000+) drivers refinance their car loans
- Customers save an average of $100+ per month, with average APR reductions near 3.74 points
- Successfully rebranded from MotoRefi to Caribou in 2021 while expanding into insurance

## Latest updates

- **2022-05** — Closed a $115M Series C led by Goldman Sachs, reaching a $1.1B valuation and unicorn status.
- **2021-11** — Rebranded from MotoRefi to Caribou and expanded beyond refinancing into auto insurance and vehicle protection.

## Links

- Website: https://caribou.com
- LinkedIn: http://www.linkedin.com/company/gocaribou
- Twitter/X: https://twitter.com/gocaribou
- Facebook: https://facebook.com/gocaribou
- TikTok: https://www.tiktok.com/@gocaribou

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Profile page: https://yespress.io/caribou-financial-inc
Published by YesPress — https://yespress.io
Last updated: 2026-06-10
