# Caffeine

> Caffeine was a free social livestreaming platform that began with real-time gaming and entertainment broadcasts, then grew through niche sports distribution. It reported 61 million monthly users and 200 sports partners when it shut down in June 2024, saying it had not reached profitability.

- **Founded:** 2016
- **Headquarters:** San Francisco, United States
- **Founders:** Ben Keighran (Co-founder and CEO), Sam Roberts (Co-founder)
- **Products:** Caffeine social broadcasting, Props and Caffeine Gold, Caffeine live sports, Caffeine Studios
- **Notable:** Reported 61 million monthly and 4 million daily users by June 2024., Aggregated 200 sports partners across 17 sports categories, according to its closure notice., Grew from a company-reported 5 million monthly users in late 2022 to 60 million in late 2023.

## Products & services

- **Caffeine social broadcasting** — Web and mobile live video with one-click broadcasting, social discovery, chat and low-latency interaction.
- **Props and Caffeine Gold** — Virtual goods viewers could buy to support broadcasters; creators could cash out their share.
- **Caffeine live sports** — Free live and on-demand streams, highlights and community features for leagues, events and sports publishers.
- **Caffeine Studios** — Joint venture with Fox Sports for esports, sports and entertainment programming.

## Achievements

- Reported 61 million monthly and 4 million daily users by June 2024.
- Aggregated 200 sports partners across 17 sports categories, according to its closure notice.
- Grew from a company-reported 5 million monthly users in late 2022 to 60 million in late 2023.
- Built a social video service that supported both broadcaster interaction and large-scale live events.

## Latest updates

- **2024-06** — Caffeine ended its service on June 26, citing a lack of profitability; its farewell notice reported 61 million monthly users and 200 sports partners.
- **2024-02** — LIV Golf announced Caffeine as a partner for Friday live coverage and original programming.
- **2023-12** — Caffeine announced 60 million monthly active users after expanding its niche sports catalog.

## Links

- Website: https://www.caffeine.tv/
- LinkedIn: https://www.linkedin.com/company/caffeine-tv
- Twitter/X: https://x.com/caffeine
- YouTube: https://www.youtube.com/@caffeinetv
- Instagram: https://www.instagram.com/caffeine/
- Facebook: https://www.facebook.com/caffeine/
- TikTok: https://www.tiktok.com/@caffeinetv

---

Profile page: https://yespress.io/caffeine
Published by YesPress — https://yespress.io
Last updated: 2026-09-28