# Burns Entertainment

> Burns Entertainment is a Chicago-based, privately held entertainment-marketing consultancy that works on the buyer's side of celebrity, athlete, influencer, sponsorship, music, and intellectual-property deals. Founded in 1970, it researches partners, values and negotiates rights, manages campaigns, and measures impact for brands and agencies, including credited work for Unilever, Danone, Nissan, Intuit TurboTax, Little Caesars, and Choice Hotels.

- **Founded:** 1970
- **Headquarters:** Chicago, United States
- **Founders:** David Burns (Founder)
- **Products:** Celebrity, athlete, and influencer procurement, Sponsorship strategy and management, Influencer strategy, Music and IP licensing, Appearances, performances, and speakers
- **Notable:** Operating continuously since 1970 in celebrity and entertainment marketing., Credited on five 2025 Super Bowl campaigns for Hellmann's, Little Caesars, TurboTax, Oikos, and the Foundation to Combat Antisemitism., Negotiates hundreds of entertainment and sponsorship partnerships annually, according to the company.

## Products & services

- **Celebrity, athlete, and influencer procurement** — Research, partner identification, valuation, negotiation, contracting, and execution for spokesperson work, endorsements, advertising, PR, voiceovers, and appearances.
- **Sponsorship strategy and management** — Sponsorship strategy, partner identification, valuation, negotiation, partnership management, and tour sponsorship.
- **Influencer strategy** — Multi-talent campaigns, micro- and regional-influencer programs and events, plus measurement and analytics.
- **Music and IP licensing** — Licensing for popular and original music, master and publishing rights, and movie or television intellectual property.
- **Appearances, performances, and speakers** — Talent sourcing and contracting for corporate and private events, music or comedy performances, and speaking engagements.

## Achievements

- Operating continuously since 1970 in celebrity and entertainment marketing.
- Credited on five 2025 Super Bowl campaigns for Hellmann's, Little Caesars, TurboTax, Oikos, and the Foundation to Combat Antisemitism.
- Negotiates hundreds of entertainment and sponsorship partnerships annually, according to the company.
- Built a network based in Chicago, Los Angeles, and New York City with affiliate offices in Asia, Europe, and South America.
- The 2025 Hellmann's 'When Sally Met Hellmann's' work received a 2026 Kantar Advertising Effectiveness Award, according to a company update.

## Latest updates

- **2026-09** — Highlighted its role pairing Meg Stalter with Knorr in a Weber Shandwick campaign.
- **2026-07** — Announced a Degree partnership with U.S. soccer player Christian Pulisic tied to the 2026 FIFA World Cup.
- **2026-06** — Introduced Oikos' All-Strength athlete roster including Derrick Henry, Dakorien Moore, Andi Jackson, and Saniyah Hall.
- **2026-05** — Named Aimee Freisthler, Britta Fulton Idrees, Josh Spiegelman, and Lori Nelson as partners.
- **2026-05** — Highlighted Keke Palmer's social-first 'Don't Do Extra' campaign for Seventh Generation.
- **2025-10** — Hired Jessica Abel as chief business officer to focus on strategy and growth.

## Links

- Website: https://www.burnsent.com/
- LinkedIn: https://www.linkedin.com/company/burns-entertainment-%26-sports-marketing
- Twitter/X: https://twitter.com/burnsent
- Instagram: https://www.instagram.com/burnsentertainment/
- Facebook: https://www.facebook.com/burnsent/

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Profile page: https://yespress.io/burns-entertainment
Published by YesPress — https://yespress.io
Last updated: 2026-09-21