# BSPK

> BSPK is a SaaS clienteling and customer intelligence platform for luxury and premium retailers. It connects store, ecommerce, inventory and engagement data so sales advisors can recognize customers, curate products and follow up across channels. Its newer AI tools prioritize and draft outreach for advisor review.

- **Founded:** 2018
- **Headquarters:** Los Altos, United States
- **Founders:** Zornitza Stefanova (Founder and CEO)
- **Products:** BSPK Clienteling, Shopify app, AI agents and customer intelligence
- **Notable:** Raised a $7 million Series A in 2020, bringing reported venture backing to $9 million., Bonpoint expanded BSPK from a New York pilot to its US stores within a year, according to BSPK’s case study., Shopify App Store listing launched March 27, 2023.

## Products & services

- **BSPK Clienteling** — Mobile and cloud software for unified client profiles, messaging, visual curation, stock lookup, appointments and sales tracking.
- **Shopify app** — Shopify-connected clienteling app that syncs products, customers and sales for advisor use.
- **AI agents and customer intelligence** — AI-assisted segmentation, prioritization and outreach drafts built on unified first-party customer data, with associate review.

## Achievements

- Raised a $7 million Series A in 2020, bringing reported venture backing to $9 million.
- Bonpoint expanded BSPK from a New York pilot to its US stores within a year, according to BSPK’s case study.
- Shopify App Store listing launched March 27, 2023.
- Company LinkedIn page says retailers in 15 countries use BSPK.

## Latest updates

- **2026-08** — Published an explanation of AI agents that read unified customer profiles and draft outreach for associate approval.
- **2026-07** — Published its Capture, Unify, Activate framework for structuring advisor knowledge and customer data.
- **2026-06** — Bonpoint posted a Shopify App Store review describing its use of BSPK with Shopify and Cegid Y2.

## Links

- Website: https://www.bspk.com/
- LinkedIn: https://www.linkedin.com/company/bspkagentic/
- Twitter/X: https://twitter.com/bspkagentic
- YouTube: https://www.youtube.com/@BSPKagentic
- Instagram: https://www.instagram.com/bspkagentic
- Facebook: https://www.facebook.com/bspkagentic

---

Profile page: https://yespress.io/bspk
Published by YesPress — https://yespress.io
Last updated: 2026-09-28