# Bryce Kaspar

> Bryce Kaspar is the Atlantic Beach, Florida-based CEO of Growth Era, a B2B sales enablement company formerly known as nextsales. GetLatka identifies him as a co-founder alongside Andrew Jacoby. He founded Waste Reduction Consultants in 1999; Cass Information Systems announced its acquisition in January 2012. His work at Growth Era spans outbound sales development, pipeline management, CRM operations and practical sales training.

- **Role:** Co-Founder & CEO at Growth Era
- **Organizations:** Growth Era, Waste Reduction Consultants, Cass Information Systems, BAK Ventures
- **Education:** BA in Psychology; minor in Business, The University of Texas at Austin
- **Known for:** Founded Waste Reduction Consultants in 1999 and led it before its acquisition by Cass Information Systems, announced in January 2012., Led Growth Era during its expansion beyond outbound appointment generation into broader sales pipeline and CRM services., As Growth Era CEO, announced an online Sales Academy built from the company’s internal SDR training program.

## Career timeline

- **1999** — Founded Waste Reduction Consultants, as confirmed in Cass’s acquisition announcement.
- **2012** — Cass Information Systems announced its acquisition of Waste Reduction Consultants on January 9; Kaspar was to join Cass and continue managing Jacksonville operations.
- **2018** — Growth Era’s founding year; GetLatka identifies Kaspar and Andrew Jacoby as co-founders.
- **2022** — Became Growth Era CEO in February, according to the employment history reproduced by ContactOut.
- **2023** — Led nextsales through its public rebrand as Growth Era; the company announced the change on LinkedIn in September.
- **2024** — Listed as a Growth Era CEO speaker at Hard Skill Exchange’s September AI Summit; published LinkedIn articles about CRM hygiene and sales pipeline management.
- **2025** — Growth Era announced its online Sales Academy on March 3, followed by an academy announcement of its Hyperbound partnership on March 11.
- **2026** — Posted about prearranging 23 Pack Expo East prospect meetings in February and CRM data standards in April.

## Achievements

- Founded Waste Reduction Consultants in 1999 and led it before its acquisition by Cass Information Systems, announced in January 2012.
- Led Growth Era during its expansion beyond outbound appointment generation into broader sales pipeline and CRM services.
- As Growth Era CEO, announced an online Sales Academy built from the company’s internal SDR training program.

## Latest updates

- **2026-04** — Published a CRM data cleanup post proposing an audit of 100 accounts across five decision-relevant fields, and written ownership standards.
- **2026-03** — Discussed diversifying sales pipeline channels to reduce dependence on any single source.
- **2026-02** — Said 23 prospect meetings had been arranged before Pack Expo East using Growth Era’s own outbound system.
- **2026-02** — Argued for agreed definitions, execution rules and written alignment before approving new software.

## Links

- Website: https://growthera.com/
- LinkedIn: https://www.linkedin.com/in/brycekaspar

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Profile page: https://yespress.io/bryce-kaspar
Published by YesPress — https://yespress.io
Last updated: 2026-10-23