# Brownstein Group

> Brownstein Group is a privately held Philadelphia agency network founded by Berny Brownstein in 1964. Instead of stretching one full-service agency across every discipline, it now operates four specialist brands - Born and Raised for advertising, Red Thread PR for communications, Nucleus Digital for performance media, and Poster Child for influencer relations - while sharing leadership, relationships, and a bias toward long-lived brands.

- **Founded:** 1964
- **Headquarters:** Philadelphia, United States
- **Founders:** Berny Brownstein (Founder)
- **Products:** Born and Raised, Red Thread PR, Nucleus Digital, Poster Child
- **Notable:** Passed $1 million in revenue in 1966, two years after its founding, according to the company history., Named an Ad Age Small Agency of the Year in 2018., Named PRWeek Small PR Firm of the Year in 2019.

## Products & services

- **Born and Raised** — Brand strategy, creative advertising, content, production, and experiences; the Brownstein advertising practice was reintroduced under this name in 2025.
- **Red Thread PR** — Public relations and communications across paid, earned, shared, and owned channels.
- **Nucleus Digital** — Media planning and buying, programmatic advertising, paid search, CRM, marketing automation, analytics, and performance marketing.
- **Poster Child** — Influencer relations, brand partnerships, and brand integration built around direct creator relationships.

## Achievements

- Passed $1 million in revenue in 1966, two years after its founding, according to the company history.
- Named an Ad Age Small Agency of the Year in 2018.
- Named PRWeek Small PR Firm of the Year in 2019.
- Named an Adweek Small Agency of the Year honoree in 2023 and separately listed as a finalist in the program.
- Inducted into Advertising Week's Madison Avenue Walk of Fame.
- Wawa's Siptopia campaign surpassed its sales target by 58%.
- Lyft's mural activation generated 1 million impressions in four days and the broader engagement secured 13.5 million impressions over two years.
- PREIT work produced more than 860 placements over four years and grew earned-media impressions 50% after the first year.

## Latest updates

- **2026-04** — Born and Raised received Philadelphia ADDY recognition, including Gold for Join the PAC and Silver for its Ad Miser self-promotion work.
- **2025-10** — Brownstein Group reintroduced its advertising practice as Born and Raised, completing a four-brand specialist structure.
- **2025-09** — Brownstein and NJM extended their business-insurance campaign with Nuts, a dialogue-free spot combining trained squirrels and visual effects.
- **2024-07** — The company marked its 60th anniversary as Philadelphia's longest-running independent marketing communications agency.

## Links

- Website: https://www.brownsteingroup.com/
- LinkedIn: https://www.linkedin.com/company/brownstein-group/
- Twitter/X: https://twitter.com/Brownstein_Grp
- Instagram: https://instagram.com/brownsteingroup
- Facebook: https://facebook.com/brownsteingroup

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Profile page: https://yespress.io/brownstein-group
Published by YesPress — https://yespress.io
Last updated: 2026-09-24