# Brice Douglas

> Brice Douglas is the CEO and co-founder of Zaymo, a Utah business that began with interactive email for ecommerce and now describes its work as an AI retention marketing agency for Shopify brands. A former BYU economics student and Weave corporate strategy analyst, he co-founded the company with Santiago Gomez Paz and Daniel Jones, participated in Y Combinator’s Winter 2024 batch, and emphasizes customer testing and measurable results.

- **Role:** CEO & Co-Founder at Zaymo
- **Organizations:** Zaymo, Weave, University Growth Fund, Sandbox, Y Combinator
- **Education:** Economics studies with a minor in strategy; left without completing a degree, Brigham Young University Marriott School of Business, Winter 2024 accelerator participant, Y Combinator
- **Known for:** Co-founded Zaymo and led its commercial operations., Zaymo won the $30,000 grand prize at the 2023 Utah Entrepreneur Challenge., Zaymo placed third at the 2023 Rice Business Plan Competition and received $875,000 in investment awards.

## Career timeline

- **Before Zaymo** — Worked as a corporate strategy analyst at Weave and participated in University Growth Fund.
- **2022** — Co-founded Zaymo with Santiago Gomez Paz and Daniel Jones; Douglas dates the beginning to August 2022.
- **2023** — Zaymo won the Utah Entrepreneur Challenge and placed third at the Rice Business Plan Competition.
- **2023** — A $700,000 pre-seed round was announced in August.
- **2024** — Participated in Y Combinator Winter 2024.
- **2026** — Co-authored a subscriber LTV guide and publicly discussed redesigning retention testing and analytics.

## Achievements

- Co-founded Zaymo and led its commercial operations.
- Zaymo won the $30,000 grand prize at the 2023 Utah Entrepreneur Challenge.
- Zaymo placed third at the 2023 Rice Business Plan Competition and received $875,000 in investment awards.
- Participated in Y Combinator Winter 2024.
- Named to Founder 100 Utah 2024.

## Latest updates

- **2026-05** — Co-authored How to Scale LTV From Your Existing Subscribers with Piyush Jain, Hattie Gilpin and Adam Kitchen, published May 4.
- **2026-05** — Discussed billing-reminder experiments in an interview published by Magnet Monster on May 14.
- **2026-10** — At research time, Zaymo’s YC profile describes an AI marketing agency combining agents with retention marketers; this date records verification, not an announcement date.

## Links

- Website: https://zaymo.com
- LinkedIn: https://www.linkedin.com/in/bricedouglas
- Twitter/X: https://twitter.com/thebricedouglas

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Profile page: https://yespress.io/brice-douglas
Published by YesPress — https://yespress.io
Last updated: 2026-10-14
