# Brian Borkowski

> Brian Borkowski is the Chief Marketing Officer, DTC at Fox Corporation, where he leads consumer marketing across the company's direct-to-consumer push, including the FOX One streaming service and the ad-supported platform Tubi. He spent more than 15 years learning how to win subscribers before signing up a paying customer was cool, with acquisition and media roles at Hulu, a marketing leadership stint at FanDuel during the sports-betting land grab, and the top marketing job at the short-lived sports streaming venture Venu Sports.

- **Role:** Chief Marketing Officer, DTC at Fox Corporation
- **Organizations:** Fox Corporation, Venu Sports, FanDuel, Hulu, Verikai, Farmers Insurance
- **Nationality:** American
- **Education:** Bachelor of Science, Business Management, Wilmington University
- **Known for:** Led subscriber acquisition and media strategy at Hulu during a defining period for U.S. streaming growth, Built and led marketing for FanDuel during the rapid expansion of legal U.S. sports betting, Served as founding Chief Marketing Officer of Venu Sports, a high-profile sports streaming venture backed by three major media companies

## Career timeline

- **2000-2002** — Earns a Bachelor of Science in Business Management from Wilmington University
- **Early career** — Holds marketing roles across insurance and analytics, including Farmers Insurance and predictive analytics startup Verikai
- **Pre-2021** — Rises through Hulu as VP of Media and Acquisition and Head of Subscriber Acquisition during the streaming boom
- **2021** — Joins FanDuel Group as Senior Vice President, Marketing, leading media, customer acquisition and lifecycle marketing
- **2024** — Named Chief Marketing Officer at Venu Sports, the sports streaming joint venture from Disney, Fox and Warner Bros. Discovery
- **2025** — Appointed Chief Marketing Officer, DTC at Fox Corporation, overseeing marketing across FOX One, Tubi and the company's direct-to-consumer portfolio

## Achievements

- Led subscriber acquisition and media strategy at Hulu during a defining period for U.S. streaming growth
- Built and led marketing for FanDuel during the rapid expansion of legal U.S. sports betting
- Served as founding Chief Marketing Officer of Venu Sports, a high-profile sports streaming venture backed by three major media companies
- Appointed to lead direct-to-consumer marketing for one of the largest media companies in the United States

## Latest updates

- **2025-03** — Joins Fox Corporation as Chief Marketing Officer, DTC to lead direct-to-consumer marketing strategy.
- **2025-08** — Promotes the launch of FOX One, Fox's direct-to-consumer streaming service, in public posts.

## Links

- Website: https://foxcorporation.com
- LinkedIn: https://www.linkedin.com/in/borkowskibrian/

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Profile page: https://yespress.io/brian-borkowski
Published by YesPress — https://yespress.io
Last updated: 2026-08-21