# Brendan Church

> Brendan Church is the chief marketing officer of Ontario-based LEGEND, where he turns practical products such as rigid van floors, insulated liners, locks and pickup-bed systems into stories about the people who depend on commercial vehicles. His public work spans product launches, trade-show interviews, partner visits and the Upfit Package of the Year awards, all tied together by a focus on safer, more durable and more useful work vehicles.

- **Role:** Chief Marketing Officer at LEGEND
- **Organizations:** LEGEND, Rapid Relief Team Canada
- **Education:** University of California, Berkeley
- **Known for:** Advanced at LEGEND from marketing coordinator and marketing director roles to chief marketing officer., Helped originate and promote the Upfit Package of the Year awards for van, truck and SUV builds., Introduced LEGEND's BedBoss structural pickup floor to trade media at Work Truck Week 2025.

## Career timeline

- **2017** — Published the LinkedIn article 'QUALITY OR PRICE - what's your choice?' and received an Educational Director's Award listed on his LinkedIn profile.
- **2023** — Served as marketing director at Legend Fleet Solutions and began volunteering as a social media content creator for Rapid Relief Team Canada.
- **2024** — Represented LEGEND publicly as chief marketing officer and documented visits with dealers and vehicle upfitters in Salt Lake City.
- **2025** — Presented the BedBoss structural pickup floor at Work Truck Week and promoted the Upfit Package of the Year awards.
- **2025** — Spoke for LEGEND when it announced a strategic UK alliance with vGroup International.
- **2026** — Appeared with LEGEND colleague Jerry Simpson on The Fleet Lead podcast to discuss residual value and tariff impacts.

## Achievements

- Advanced at LEGEND from marketing coordinator and marketing director roles to chief marketing officer.
- Helped originate and promote the Upfit Package of the Year awards for van, truck and SUV builds.
- Introduced LEGEND's BedBoss structural pickup floor to trade media at Work Truck Week 2025.
- Reported that LEGEND's redesigned website produced a 400% increase in quote requests during its first six months.
- Served as a public spokesperson for LEGEND products, partnerships and operational updates.
- Received an Educational Director's Award in 2017, according to his LinkedIn profile.

## Latest updates

- **2026-05** — Posted that LEGEND was hiring a social media manager to grow its audience and tell more stories across its automotive aftermarket brands.
- **2026-04** — Joined a Fleet Lead podcast conversation about how van interior protection may support residual value, along with tariff impacts on the business.
- **2026-03** — Promoted the 2026 Upfit Package of the Year winners across van, truck and SUV categories.
- **2025-10** — Commented on LEGEND's UK alliance with vGroup International, focused on wider access to van interior protection products.
- **2025-04** — Appeared in a Work Truck interview about BedBoss after its Work Truck Week debut.

## Links

- Website: https://www.legendsoftheroad.com
- LinkedIn: https://www.linkedin.com/in/brendan-church-851a55122

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Profile page: https://yespress.io/brendan-church
Published by YesPress — https://yespress.io
Last updated: 2026-08-24