# Branigan

> Branigan is a privately held Milwaukee creative marketing and public-relations agency that connects strategy, creative, social, digital, media relations and live experiences. Founded by crisis-communications specialist Tom Branigan, the firm serves local organizations and global companies, with public work spanning Johnson Controls, Molson Coors, Xylem, Mercer Culinary, Engel Tool + Forge and Skylight Music Theatre. Its most persuasive differentiator is not a proprietary product but an integrated operating model that follows campaigns through to business outcomes.

- **Founded:** 2003
- **Headquarters:** Milwaukee, United States
- **Founders:** Tom Branigan (Founder and CEO)
- **Products:** Strategy, Creative, Social media, Digital, Communications and media relations
- **Notable:** Built YORK's Built To Work campaign, generating more than 1.6 million impressions, 1,068 lead opportunities and 56 confirmed qualified leads., Helped Molson Coors' Free Rides program earn 245 placements across seven cities and more than 3.1 billion impressions, while interviews rose 300% year over year., Supported an integrated Screamin' Sicilian launch as distribution expanded from 150 stores to 7,000 in 18 months.

## Products & services

- **Strategy** — Brand positioning, audience and messaging work, thought leadership, communications strategy, research, campaign planning, media planning and AI integration.
- **Creative** — Brand identity, campaign execution, websites, video production, content creation and concept development.
- **Social media** — Organic strategy, content creation, influencer and partner programs, community management, auditing, analysis and reporting.
- **Digital** — Paid campaign strategy and management, SEO, target-audience development, analysis and reporting.
- **Communications and media relations** — Media relations, crisis communications, reputation management, executive thought leadership, media training and performance reporting.
- **Experiential** — Trade shows, event planning and management, media events and live social-media support.

## Achievements

- Built YORK's Built To Work campaign, generating more than 1.6 million impressions, 1,068 lead opportunities and 56 confirmed qualified leads.
- Helped Molson Coors' Free Rides program earn 245 placements across seven cities and more than 3.1 billion impressions, while interviews rose 300% year over year.
- Supported an integrated Screamin' Sicilian launch as distribution expanded from 150 stores to 7,000 in 18 months.
- Produced a thought-leadership program for Bell & Gossett that placed 50 bylined trade articles in under three years.
- Acquired creative agency Anthologie Inc. in 2019 and used the capability expansion to launch The Branigan Studio in 2020.
- Rebranded from Branigan Communications to Branigan in 2020 to reflect broader creative, digital, reputation and global client work.
- Earned recognition at the Milwaukee United Adworkers 99 show for work with Engel Tool + Forge.
- BBB accredited since 2010 with an A+ rating at the time of research.

## Latest updates

- **2026-09** — Branigan highlighted a summer intern cohort that rotated through account service, corporate communications, digital and creative work.
- **2026-08** — The agency said it was developing new ways to use AI while keeping people, clients and strategy central to the work.
- **2026-07** — Branigan publicized integrated promotion for Skylight Rocks and new video work for Prevent Blindness Wisconsin.
- **2026-07** — Teams supported clients at the ASGCT annual meeting, the National Restaurant Association Show and SKYGEN's TRANSFORM26 with interviews, social content and media engagement.
- **2025-08** — The agency published a new portfolio presentation featuring Engel Tool + Forge, Johnson Controls, Molson Coors, Mercer Culinary, Xylem and Skylight Music Theatre.

## Links

- Website: https://www.braniganinc.com/
- LinkedIn: https://www.linkedin.com/company/braniganinc/
- Twitter/X: https://twitter.com/branigancomm
- Instagram: https://www.instagram.com/braniganinc/
- Facebook: https://www.facebook.com/BraniganInc/

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Profile page: https://yespress.io/branigan
Published by YesPress — https://yespress.io
Last updated: 2026-09-20