# Brad Flora

> Brad Flora is a San Francisco-based General Partner at Y Combinator and the co-founder and former CEO of Perfect Audience. His career began in journalism and community news with Windy Citizen, moved into advertising through NowSpots, and expanded into angel investing after Perfect Audience was acquired by Marin Software in 2014.

- **Role:** General Partner at Y Combinator
- **Organizations:** Y Combinator, Perfect Audience, NowSpots, Windy Citizen, Marin Software, Brave, Slate, Princeton University
- **Nationality:** American
- **Education:** BA in English, Princeton University, MS in Journalism, Northwestern University, Medill School of Journalism
- **Known for:** Co-founded Perfect Audience and led it through its 2014 sale to Marin Software., Won Knight News Challenge funding to develop NowSpots in 2010., Became a YC Group Partner in February 2021; currently listed as General Partner.

## Career timeline

- **2004-2006** — Worked as a Princeton University admissions officer.
- **2007** — Interned at Slate while studying journalism.
- **2008** — Launched Windy Citizen, growing out of an earlier graduate-school publishing project.
- **2010** — Won a $250,000 Knight News Challenge grant for NowSpots.
- **2011** — Entered Y Combinator’s Summer batch with the predecessor business.
- **2012** — Co-founded and launched the Perfect Audience retargeting product.
- **2014** — Marin Software acquired Perfect Audience for $22.8 million in cash and stock, plus $2.7 million in employee retention equity.
- **2014-2016** — Led display product management at Marin Software.
- **2018-2019** — Worked in business development at Brave.
- **2021** — Became a YC Group Partner after three batches as a Visiting Group Partner.

## Achievements

- Co-founded Perfect Audience and led it through its 2014 sale to Marin Software.
- Won Knight News Challenge funding to develop NowSpots in 2010.
- Became a YC Group Partner in February 2021; currently listed as General Partner.

## Latest updates

- **2026-10** — YC’s current team biography lists Flora as General Partner; this is a verification date rather than a dated promotion announcement.
- **2026-10** — YC’s company directory lists Flora as primary partner for Unifold, a Winter 2026 company building multi-chain deposit and payment infrastructure; date reflects verification.

## Links

- Website: https://bradflora.com/
- LinkedIn: https://www.linkedin.com/in/bradflora/
- Twitter/X: https://x.com/bradflora

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Profile page: https://yespress.io/brad-flora
Published by YesPress — https://yespress.io
Last updated: 2026-10-25