# Brad Bogolea

> Brad Bogolea is the co-founder and CEO of Simbe, the retail technology company behind Tally, an autonomous shelf-scanning robot introduced in November 2015. A Penn State computer science and engineering graduate, he previously worked in energy management and wireless sensors, including product and business development at Silver Spring Networks. His work focuses on helping retailers understand product availability, location and pricing inside physical stores.

- **Role:** CEO and Co-Founder at Simbe
- **Organizations:** Simbe, Silver Spring Networks, Greenbox, iConserve, Pennsylvania State University
- **Education:** B.S. in Computer Science and Engineering, Pennsylvania State University
- **Known for:** Co-founded Simbe and brought Tally to market in November 2015., Named to the NRF Foundation’s 2017 list of people shaping retail’s future., Led Simbe through its $50 million Series C announcement in October 2024.

## Career timeline

- **2005** — Funded iConserve, an energy-monitoring venture, with state and federal grants, according to his public interview.
- **—** — Joined Silver Spring Networks through its acquisition of Greenbox; led global product and business development for CustomerIQ and Silverlink.
- **2014** — Co-founded Simbe with Mirza Shah and Jeff Gee; served as entrepreneur-in-residence at Penn State.
- **2015** — Brought Tally to market in November.
- **2017** — Named to the NRF Foundation’s The List: People Shaping Retail’s Future.
- **2024** — Simbe announced a $50 million Series C led by Growth Equity at Goldman Sachs Alternatives.
- **2026** — Simbe unveiled Tally 4.0 in January; Bogolea was recognized at Goldman Sachs’ Builders and Innovators Summit in October.

## Achievements

- Co-founded Simbe and brought Tally to market in November 2015.
- Named to the NRF Foundation’s 2017 list of people shaping retail’s future.
- Led Simbe through its $50 million Series C announcement in October 2024.
- Recognized by Goldman Sachs among its Most Exceptional Entrepreneurs of 2026.
- Simbe reported more than 3,000 autonomous units under contract in October 2026.

## Latest updates

- **2026-10** — On October 14, Simbe announced Bogolea’s recognition at Goldman Sachs’ 2026 Builders and Innovators Summit and reported more than 3,000 autonomous units under contract.
- **2026-01** — Simbe unveiled Tally 4.0 on January 12, with up to 12 hours of runtime, enhanced cameras and upgraded edge computing; its announcement said availability would begin mid-2026.

## Links

- Website: https://www.simberobotics.com
- LinkedIn: https://www.linkedin.com/in/bradbogolea

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Profile page: https://yespress.io/brad-bogolea
Published by YesPress — https://yespress.io
Last updated: 2026-10-24