# Bold Orange

> Bold Orange is a Minneapolis customer-experience company that combines strategy, creative, data, media, analytics, and marketing technology to help enterprise and middle-market brands acquire, grow, and retain customers. Founded by Margaret Murphy in 2018, it grew past $20 million in revenue and 100 employees by 2022, expanded through acquisitions including Three Deep Marketing and Journey 121, and took a strategic investment from Beringer Capital in 2025.

- **Founded:** 2018
- **Headquarters:** Minneapolis, United States
- **Founders:** Margaret Murphy (Founder and CEO)
- **Team size:** More than 160 employees in 2025; LinkedIn listed 187 employee profiles in 2026, while supplied firmographic data lists 190.
- **Products:** Strategy and Insights, Experience Design and Delivery, Technology Solutions, Journey 121
- **Notable:** Ranked No. 470 on the 2022 Inc. 5000 in its first eligible year, placing in the top 10 percent nationally., Appeared on the Inc. 5000 for four consecutive years through 2025., Named an Inc. Best Workplace five times through 2026.

## Products & services

- **Strategy and Insights** — Customer-experience strategy, journey mapping, research, analytics, segmentation, measurement, and go-to-market planning.
- **Experience Design and Delivery** — Brand and digital experience design, UX/UI, content, campaigns, websites, performance marketing, and digital media.
- **Technology Solutions** — Marketing-cloud implementation, integrations, automation, managed services, data architecture, and activation across platforms including Salesforce, Braze, Snowflake, and Databricks.
- **Journey 121** — A SaaS platform for multi-location brands to deliver turnkey, personalized local promotions and communications across channels.

## Achievements

- Ranked No. 470 on the 2022 Inc. 5000 in its first eligible year, placing in the top 10 percent nationally.
- Appeared on the Inc. 5000 for four consecutive years through 2025.
- Named an Inc. Best Workplace five times through 2026.
- Named one of Ad Age's 2026 Best Places to Work.
- Earned four honors at the 2026 Hermes Creative Awards, including two Platinum awards.
- Recognized by Forrester as a Strong Performer in customer-experience strategy consulting services.
- Margaret Murphy was named to the 2026 Inc. Female Founders 500 and was an EY Entrepreneur of the Year Heartland finalist in 2023 and 2024.

## Latest updates

- **2026-06** — Named a Minneapolis/St. Paul Business Journal 2026 Best Place to Work and published takeaways from Salesforce Connections 2026 and Think Summit 2026.
- **2026-06** — Named to Inc.'s 2026 Best Workplaces list for the fifth time.
- **2026-04** — Won four 2026 Hermes Creative Awards, including two Platinum honors.
- **2026-03** — Named to the Inc. Regionals Midwest fastest-growing companies list; Margaret Murphy joined the Inc. Female Founders 500.
- **2025-08** — Beringer Capital acquired Mountaingate Capital's position and became Bold Orange's strategic growth investor; the price was undisclosed.
- **2024-07** — Acquired Journey 121, a SaaS platform for personalized marketing across multi-location brands.

## Links

- Website: https://boldorange.com
- LinkedIn: https://www.linkedin.com/company/boldorange/
- Twitter/X: https://twitter.com/BoldOrangeCo
- Instagram: https://www.instagram.com/boldorangeco/
- Facebook: https://www.facebook.com/BoldOrangeCo/

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Profile page: https://yespress.io/bold-orange
Published by YesPress — https://yespress.io
Last updated: 2026-08-20