# Blake Emal

> Blake Emal is a SaaS copywriter, solopreneur, and founder of Pagetear - a subscription copywriting service for tech startups. He rose to prominence as Employee #1 and CMO of Copy.ai, where he helped grow the company from $40K to $250K MRR. Known for growing his Twitter following from 700 to 91,000+ in under a year, Blake teaches practical marketing, landing page conversion, and personal branding. He writes copy for clients like Samsung, Betterment, and TripAdvisor through Pagetear.

- **Role:** Founder at Pagetear
- **Organizations:** Pagetear, Copy.ai, Riverside.fm, Talkdesk, Boostability
- **Nationality:** American
- **Education:** Business Administration and Management, Utah Valley University, Digital Media and Web Development, Gulf Coast State College
- **Known for:** First employee and CMO of Copy.ai - helped grow MRR from $40K to $250K, Grew Twitter/X following from 700 to 91,000+ followers, Pre-launched Float to $14K in lifetime deal revenue

## Career timeline

- **2012-2014** — Volunteer mission to France and Switzerland; became fluent in French
- **2014** — Joined Boostability as SEO specialist on French-speaking team
- **2015-2020** — Worked at various marketing agencies expanding into PPC, email, CRO, podcasting
- **2019-2020** — Senior Manager of Demand Generation at Talkdesk; drove 28% YoY customer acquisition increase
- **2020-2021** — Director of Content at Riverside.fm; drove 45% traffic increase and 35% lead gen improvement
- **2021** — Cold-DM'd Copy.ai founder Paul Yacoubian; became Employee #1 and CMO
- **2021** — Grew Twitter following from ~700 to 49,000 in 10 months; launched Twitter MBA free course
- **2021-2022** — Helped Copy.ai grow from $40K to $250K MRR
- **2022** — Pre-launched Float to $14K in lifetime deal revenue; launched Creatosaur
- **2023-2024** — Left Copy.ai; went full-time solopreneur; launched Landing Page Mastery on Maven
- **2024** — Founded Pagetear subscription copywriting service for SaaS startups
- **2025** — Pagetear won #1 Product of the Week on Tiny Startups; wrote copy for Samsung, Betterment, TripAdvisor, VEED, Ivanti

## Achievements

- First employee and CMO of Copy.ai - helped grow MRR from $40K to $250K
- Grew Twitter/X following from 700 to 91,000+ followers
- Pre-launched Float to $14K in lifetime deal revenue
- CMO at age 28
- Audited 500+ websites over 8+ years
- Written copy for Samsung, Betterment, TripAdvisor, VEED, Ivanti and hundreds more
- Pagetear won #1 Product of the Week on Tiny Startups (June 2025)
- Built and sold multiple digital products on Gumroad
- Hosted Net Positive Podcast
- Taught Landing Page Mastery cohort courses on Maven to hundreds of students
- 7,804 followers on Product Hunt with 649 upvotes across 13 products
- Marketing Gems newsletter with 5,000+ subscribers

## Latest updates

- **2025-06** — Pagetear won #1 Product of the Week on Tiny Startups
- **2025** — Pagetear clients include Samsung, Betterment, TripAdvisor, VEED, Ivanti
- **2024** — Launched Landing Page Mastery cohort course on Maven ($499, 5-day format)
- **2024** — Teaching AI Marketing 101 on Maven covering ChatGPT, Claude, DALL-E 3, VEED
- **2024** — Offering 1:1 consulting via Intro.co at $125-$500 per session

## Links

- Website: https://pagetear.com
- LinkedIn: https://www.linkedin.com/in/uxblake/
- Twitter/X: https://x.com/heyblake
- Facebook: https://facebook.com/blake.emal

---

Profile page: https://yespress.io/blake-emal
Published by YesPress — https://yespress.io
Last updated: 2026-04-26