# Bikky

> Bikky is a customer data platform built exclusively for large, multi-unit restaurant brands. It unifies data from point-of-sale systems, online ordering, payments, and loyalty programs into a single guest view, letting operators measure how every marketing, menu, and operational decision affects guest behavior, frequency, and lifetime value. Founded in 2017 and based in New York City, Bikky serves brands like Bojangles, Dave's Hot Chicken, MOD Pizza, and Robeks across thousands of locations.

- **Founded:** 2017
- **Headquarters:** New York, New York, United States
- **Founders:** Abhinav Kapur (Co-Founder & CEO), John Lucas (Co-Founder & CTO), Chris Thompson (Co-Founder & Head of Revenue)
- **Team size:** ~44 employees
- **Products:** Guest Profiles, Guest Lifecycle, Menu Analysis, Marketing Automation, Demographics
- **Notable:** Helped Dave's Hot Chicken increase guest identification roughly 9x, from ~10% to over 90%., Signed and deployed across all 800 Bojangles locations., Raised over $13M+ across seed and Series A rounds (total reported figures range up to ~$18M).

## Products & services

- **Guest Profiles** — Unified, de-duplicated view of each guest across POS, online ordering, payments, and loyalty channels.
- **Guest Lifecycle** — Tracks guest acquisition, engagement, frequency, recency, and churn across the customer journey.
- **Menu Analysis** — Reveals how menu items, pairings, and pricing changes impact guest spend and behavior.
- **Marketing Automation** — Lifecycle-driven, multi-channel guest engagement and campaign management tied to real behavior.
- **Demographics** — Identifies high-value guests and segments by demographic and behavioral attributes.
- **Data Assistant** — AI-driven insights layer that surfaces answers and trends from a brand's guest data.
- **Integrations** — Connectors to POS, online ordering, payment processors, and loyalty programs that feed the unified dataset.

## Achievements

- Helped Dave's Hot Chicken increase guest identification roughly 9x, from ~10% to over 90%.
- Signed and deployed across all 800 Bojangles locations.
- Raised over $13M+ across seed and Series A rounds (total reported figures range up to ~$18M).
- Built a dataset spanning hundreds of millions of guest profiles and tens of billions in transactions.
- Positioned as the first CDP built exclusively for large multi-unit restaurant brands.

## Latest updates

- **2025-06** — The Salad House case study published - the chain turned intuition into data-backed growth with Bikky.
- **2025-02** — City BBQ and Bikky detailed how granular guest data fuels broad growth.
- **2024-07** — Robeks launched Bikky's CDP across all 100+ locations.
- **2024-03** — Bojangles joined forces with Bikky, launching the CDP across all 800 locations.
- **2023-12** — Closed an ~$8M Series A round to expand restaurant data analytics.

## Links

- Website: https://bikky.com
- LinkedIn: https://www.linkedin.com/company/bikky-inc
- Twitter/X: https://twitter.com/BikkyHQ
- Facebook: https://www.facebook.com/bikkyhq/

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Profile page: https://yespress.io/bikky
Published by YesPress — https://yespress.io
Last updated: 2026-07-22