# Bennett Fisher

> Bennett Fisher is the CEO of Pelotero, a player-intelligence platform that turns smartphone video and bat-sensor data into personalized training for baseball and softball hitters. A self-described 4X tech entrepreneur and category builder, he previously founded and exited Retroficiency (energy analytics, acquired by ENGIE Insight) and Pulsify (people analytics, acquired by Hire Technologies), and served as COO of Paceline. An MIT Sloan MBA, he now applies a career spent making messy data useful to the question of why most young athletes never find out how good they could be.

- **Role:** CEO at Pelotero
- **Organizations:** Pelotero, Paceline, Pulsify, Retroficiency, TROVE Predictive Data Science
- **Nationality:** American
- **Education:** MBA, Entrepreneurship & Innovation, MIT Sloan School of Management, Johns Hopkins University
- **Known for:** 4X technology entrepreneur with multiple venture-backed exits across energy, HR, and sports analytics., Co-founded Retroficiency, which analyzed ~3.5 billion square feet of buildings and identified ~6 terawatt-hours of energy savings before being acquired by ENGIE Insight., Co-founded Pulsify (acquired by Hire Technologies) and was an investor/board member at TROVE (acquired by E Source).

## Career timeline

- **2009** — Co-founded Retroficiency, an automated commercial-building energy analytics company, with fellow MIT Sloan MBA Bryan Long.
- **2011** — Retroficiency raises $3.32M; the platform goes on to analyze ~3.5 billion sq ft of buildings worldwide.
- **2015** — Retroficiency acquired by Ecova / ENGIE Insight.
- **2015-2020** — Co-founded and led Pulsify, a people/management analytics company (Net Manager Score); later acquired by Hire Technologies.
- **2020-2023** — Served as COO of Paceline; investor and board member at TROVE Predictive Data Science (acquired by E Source).
- **2024** — As CEO, leads Pelotero's $3M seed round and launch of the Hitter Potential Score.

## Achievements

- 4X technology entrepreneur with multiple venture-backed exits across energy, HR, and sports analytics.
- Co-founded Retroficiency, which analyzed ~3.5 billion square feet of buildings and identified ~6 terawatt-hours of energy savings before being acquired by ENGIE Insight.
- Co-founded Pulsify (acquired by Hire Technologies) and was an investor/board member at TROVE (acquired by E Source).
- Led Pelotero's $3M seed round with investors including Okta co-founder Frederic Kerrest and Accomplice founder Ryan Moore.
- Helped launch the Hitter Potential Score, evaluating 50+ mechanical attributes and bat metrics on a 1-100 scale.
- Grew Pelotero to 10,000+ players assessed and 40+ organization partnerships, including Perfect Game.

## Latest updates

- **2024-07** — Pelotero raised a $3M seed round to democratize access to professional-grade player development; Fisher leads as CEO.
- **2024-07** — Launch of the Hitter Potential Score, a 1-100 swing rating built from slow-motion video and bat-sensor data across 50+ attributes.

## Links

- Website: https://pelotero.com
- LinkedIn: https://www.linkedin.com/in/bennettfisher/
- Instagram: https://www.instagram.com/peloteroapp/

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Profile page: https://yespress.io/bennett-fisher
Published by YesPress — https://yespress.io
Last updated: 2026-06-25