# Bel Group

> Bel Group is a 160-year-old French family-owned food company that turned cheese into a pocket-sized habit. From its 1865 roots in the Jura, it built a portfolio of individually-wrapped brands - Babybel, The Laughing Cow, Boursin, Kiri - now sold in more than 120 countries, and is pushing the same portion-snacking model into fruit (GoGo squeeZ, Pom'Potes) and plant-based dairy (Nurishh). With about 10,900 employees, roughly 30 factories and around 3.7 billion euros in revenue, Bel is betting its next chapter on regenerative farming, animal-free dairy proteins and healthier snacking.

- **Founded:** 1865
- **Headquarters:** Suresnes, France
- **Founders:** Jules Bel (Founder)
- **Team size:** ~10,900 employees (2024)
- **Products:** The Laughing Cow (La Vache qui rit), Mini Babybel / Babybel, Kiri, Boursin, Nurishh
- **Notable:** Built a branded snacking portfolio sold in 120+ countries over 160 years, Awarded EcoVadis Platinum medal (score 79/100), placing it in the top ~1% of rated food companies, Became a legally mission-led company (societe a mission) in 2024

## Products & services

- **The Laughing Cow (La Vache qui rit)** — Spreadable processed cheese wedges in the iconic round red box; the brand that launched Bel's portion-snacking model, trademarked in 1921.
- **Mini Babybel / Babybel** — Single-serve semi-hard cheese rounds wrapped in signature red wax, including a plant-based version.
- **Kiri** — Mild cream cheese portions aimed largely at children, strong across the Middle East and Asia.
- **Boursin** — Garlic-and-herb style gournay cheese, a premium entertaining staple.
- **Nurishh** — Bel's first 100% plant-based brand, including animal-free dairy products made with precision-fermented protein.
- **GoGo squeeZ / Pom'Potes / Materne** — Squeezable fruit pouches and compotes acquired via MOM Group, extending portion-snacking into fruit.

## Achievements

- Built a branded snacking portfolio sold in 120+ countries over 160 years
- Awarded EcoVadis Platinum medal (score 79/100), placing it in the top ~1% of rated food companies
- Became a legally mission-led company (societe a mission) in 2024
- First cheesemaker to bring products made with Perfect Day's animal-free protein to market
- Committed to sourcing 100% of milk and apples from farms transitioning to regenerative agriculture by 2030

## Latest updates

- **2026-03** — Bel Group detailed how it is leveraging AI to accelerate alternative-protein and plant-based cheese innovation.
- **2025-07** — Reported H1 2025 revenue of ~1.87 billion euros, up 3.2% organically, led by Kiri, Mini Babybel and Boursin.
- **2025-01** — Marked its 160th anniversary.
- **2024-05** — Became a societe a mission (mission-led company) and launched the 'We Share' employee-shareholding program.
- **2023-01** — Nurishh Incredible Dairy animal-free cream cheese, made with Perfect Day, reached US retail shelves.

## Links

- Website: https://www.groupe-bel.com
- LinkedIn: https://www.linkedin.com/company/belcorporate
- Twitter/X: https://twitter.com/belcorporate
- YouTube: https://www.youtube.com/@BelGroupWorldwide
- Instagram: https://www.instagram.com/bel.group/

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Profile page: https://yespress.io/bel
Published by YesPress — https://yespress.io
Last updated: 2026-08-12