# Becca

> Becca is a woman-founded hospitality advisory and communications agency built in New York around a deceptively simple proposition: a restaurant, hotel or cultural brand earns durable attention through a sharp point of view, cultivated relationships and disciplined storytelling. Founded by Becca Parrish in 2004, the firm now works across communications, commercial advisory, creative services and community-building from New York, Los Angeles and London, while its Parrish Co unit connects hospitality expertise with institutions, developers and capital.

- **Founded:** 2004
- **Headquarters:** New York, United States
- **Founders:** Becca Parrish (Founder and CEO)
- **Products:** Communications, Commercial advisory, Creative, Community and experiences, Parrish Co
- **Notable:** Ranked No. 9 on Observer's 2026 PR Power List., Generated more than 7,000 media mentions and 46 million net reach for the launch of The World's 50 Best Restaurants' North America edition, according to Observer., Named to The PR Net 100 in 2024 and 2025.

## Products & services

- **Communications** — Media and influencer relations, network development, and special-situations or crisis counsel.
- **Commercial advisory** — Business strategy and analysis, capital introductions, and real estate advisory.
- **Creative** — Content creation, social strategy and execution, and partnerships and collaborations.
- **Community and experiences** — Customer insights, social listening, audience mapping, and event planning and execution.
- **Parrish Co** — A strategic advisory connecting hospitality expertise to institutions, brands and developers from concept through launch.

## Achievements

- Ranked No. 9 on Observer's 2026 PR Power List.
- Generated more than 7,000 media mentions and 46 million net reach for the launch of The World's 50 Best Restaurants' North America edition, according to Observer.
- Named to The PR Net 100 in 2024 and 2025.
- Recognized on Forbes' list of America's Best PR Agencies, as cited by Becca and Prosek.
- Expanded from New York to Los Angeles and London.
- Built long-running relationships with hospitality names including Le Bernardin, The Odeon and Ralph Lauren Hospitality.

## Latest updates

- **2026** — Observer ranked Becca No. 9 on its PR Power List after a year that included more than 7,000 mentions and 46 million net reach for The World's 50 Best Restaurants' North America launch; the agency also expanded work into London, Paris and Singapore.
- **2025** — The PR Net 100 highlighted the launch of Parrish Co and projects involving Din Tai Fung, Wegmans, Rockefeller Center, Milan Design Week and hospitality openings across the United States.
- **2024-01** — Prosek Partners made an undisclosed minority investment in Becca to support international growth, beginning with London.

## Links

- Website: https://www.hellobecca.com/
- LinkedIn: https://www.linkedin.com/company/beccaandco
- Twitter/X: https://twitter.com/xbecca
- Instagram: https://www.instagram.com/xbecca/
- Facebook: https://www.facebook.com/beccaprnyc/
- TikTok: https://www.tiktok.com/@teamxbecca

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Profile page: https://yespress.io/becca
Published by YesPress — https://yespress.io
Last updated: 2026-09-24