# Bashir Bseirani

> Bashir Bseirani is Avertra’s CEO and CTO, identified as a co-founder in CIOReview’s coverage. His work spans utility enterprise systems, the MiCustomer digital experience platform, low-code development, and automation. He accepted Avertra’s 2023 Secretary of State’s Award for Corporate Excellence for advancing women’s economic security in Jordan.

- **Role:** CEO and CTO at Avertra
- **Organizations:** Avertra, Utility 2030 Collaborative, Dinarak, SAP, HCL-Axon
- **Nationality:** American
- **Education:** BS in Management Information Systems, with a minor in Electrical Computer Engineering, New York Institute of Technology
- **Known for:** Washington Business Journal 40 Under 40 honoree, 2024., Accepted Avertra’s 2023 Secretary of State’s Award for Corporate Excellence in the women’s economic security category., Led Avertra’s move to low-code development for MiCustomer; the Mendix customer story reports four-week engineer onboarding compared with three to five months previously.

## Career timeline

- **Before Avertra** — Worked at SAP and HCL-Axon, as recorded in his Energy Thought Summit biography.
- **2014** — Profiled alongside Giancarlo Reyes as an Avertra co-founder by CIOReview.
- **2016** — Featured as Avertra CEO, CTO and co-founder in CIOReview’s utilities coverage.
- **2018** — Crunchbase lists a technology and strategy advisory role at Dinarak beginning in February.
- **2020** — Crunchbase lists a Utility 2030 Collaborative advisory committee role beginning in February.
- **2023** — Accepted Avertra’s Secretary of State’s Award for Corporate Excellence on October 30.
- **2024** — Named to the Washington Business Journal’s 40 Under 40.
- **2026** — Featured in the first U2030 UNFILTERED interview, published July 1.

## Achievements

- Washington Business Journal 40 Under 40 honoree, 2024.
- Accepted Avertra’s 2023 Secretary of State’s Award for Corporate Excellence in the women’s economic security category.
- Led Avertra’s move to low-code development for MiCustomer; the Mendix customer story reports four-week engineer onboarding compared with three to five months previously.

## Latest updates

- **2026-07** — U2030 published its first UNFILTERED conversation with Bseirani, focused on AI, team readiness and human judgment.
- **2026-04** — U2030’s ENERGIZE program announced a Bseirani-led JanisseBot session exploring AI leadership companions and human accountability.
- **2026-10** — Avertra promoted a Stay Current interview with Jillian Marra LaPorta scheduled for October 23, discussing AI supervision and workplace use.

## Links

- Website: https://avertra.com/
- LinkedIn: https://www.linkedin.com/in/bashir-bseirani-47a44617/

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Profile page: https://yespress.io/bashir-bseirani
Published by YesPress — https://yespress.io
Last updated: 2026-10-23