# Basha Rubin

> Basha Rubin is the CEO and co-founder of Priori, a legal marketplace that uses data instead of firm letterhead to match in-house teams with vetted outside counsel. She started the company in 2013 straight out of Yale Law School with classmate Mirra Levitt, at age 25 and with no business or technology background. A decade later she has raised more than $20 million, built a network spanning the $800 billion legal-services market, and become one of the most recognized voices arguing that how companies buy legal help is broken and fixable.

- **Role:** CEO & Co-Founder at Priori
- **Organizations:** Priori, A Blade of Grass (board), Rubin Museum of Art (board), World Economic Forum Global Shapers
- **Nationality:** American
- **Education:** B.A., Yale College, J.D., Yale Law School
- **Known for:** Raised more than $20 million in venture capital for Priori, Built Priori into a Chambers Tier 1 ranked Global LawTech company, Named an ABA Journal Legal Rebel

## Career timeline

- **2004** — Spends two days registering voters - an early lesson that different people bring different skill sets, which later shapes her management style.
- **2010** — Graduates from Yale Law School at age 25, with no prior business or technology experience.
- **2013** — Co-founds Priori with Yale Law classmate Mirra Levitt as a data-driven marketplace for legal services.
- **2021** — Priori raises $6.3 million Series A from legal technology investors; pandemic accelerates demand.
- **2022** — Priori reported total funding north of $20 million; team grows past 50 employees; launches Scout for outside-counsel intelligence.

## Achievements

- Raised more than $20 million in venture capital for Priori
- Built Priori into a Chambers Tier 1 ranked Global LawTech company
- Named an ABA Journal Legal Rebel
- Financial Times Top 10 Legal Business Technologist
- LTRC Woman of LegalTech
- Fastcase 50 award winner
- Member of Baylor Law School's 'The Braintrust'
- World Economic Forum Global Shaper
- Bylines in Forbes, TechCrunch, Entrepreneur, and Inc.

## Latest updates

- **2022-01** — Featured on Seyfarth's Pioneers and Pathfinders discussing raising capital as a female founder and the launch of Scout.
- **2022-07** — Priori's most recent reported raise, with total funding above $20 million.

## Links

- Website: https://priorilegal.com
- LinkedIn: https://www.linkedin.com/in/basharubin/
- Twitter/X: https://twitter.com/basharubin
- Facebook: https://www.facebook.com/priorilegal

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Profile page: https://yespress.io/basha-rubin
Published by YesPress — https://yespress.io
Last updated: 2026-06-04