# Barbara Martin

> Barbara Martin is the Washington-based co-founder and co-CEO of The Brand Guild, an integrated communications and marketing agency founded with Jayne Sandman in 2010. Her career spans publishing, corporate marketing and agency leadership; her civic work includes fundraising and board service for Glen Echo Park. She was named to Inc.’s 2026 Female Founders list.

- **Role:** Co-CEO & Co-Founder at The Brand Guild
- **Organizations:** The Brand Guild, Nielsen Business Media, District Sample Sale Foundation, Glen Echo Park Partnership for Arts and Culture
- **Education:** University of Maryland
- **Known for:** Co-founded and co-leads The Brand Guild., Named to Inc.’s 2026 Female Founders list; its profile credits her with raising more than $1 million for Glen Echo Park over two years., Washington Business Journal Women Who Mean Business honoree, 2012.

## Career timeline

- **—** — Worked in radio and craft publishing before becoming corporate marketing director at Nielsen Business Media.
- **2006** — Co-founded the District Sample Sale with Jayne Sandman, Mary Amons, Shannon Haley and Liberty Jones.
- **2010** — Co-founded the agency now known as The Brand Guild with Jayne Sandman.
- **2012** — Martin and Sandman were Women Who Mean Business honorees.
- **2018** — BrandLinkDC became The Brand Guild; the agency opened a New York office.
- **2020** — Began planting and restoring a neglected fountain at Glen Echo Park.
- **2022** — Organized the Magic Garden Flower Bloom with friends.
- **2024** — The agency moved into a 10,600-square-foot Georgetown office; Martin and John Martin chaired Gala in the Park.
- **2026** — Named to Inc.’s Female Founders list and listed as vice president of the Glen Echo Park Partnership board.

## Achievements

- Co-founded and co-leads The Brand Guild.
- Named to Inc.’s 2026 Female Founders list; its profile credits her with raising more than $1 million for Glen Echo Park over two years.
- Washington Business Journal Women Who Mean Business honoree, 2012.
- Co-led an agency recognized by The PR Net 100 in 2021, 2022, 2023, 2024, 2025 and 2026.

## Latest updates

- **2026-03** — Martin and Sandman’s Inc. Female Founders 500 recognition was announced on March 12.
- **2026-03** — Martin publicly celebrated The Brand Guild’s Washington Business Journal Best Places to Work recognition.

## Links

- Website: https://www.thebrandguild.com
- LinkedIn: https://www.linkedin.com/in/barbara-martin-53025a5
- Twitter/X: https://twitter.com/babsie_d
- Instagram: https://www.instagram.com/babsie_d/

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Profile page: https://yespress.io/barbara-martin
Published by YesPress — https://yespress.io
Last updated: 2026-10-06